• News
  • Guides
  • Reviews
  • Media
  • About
  • News
  • Guides
  • Reviews
  • Media
  • About
Sign up Now (For Free)

Sign up for our newsletter and receive the latest automotive news in your inbox!

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Thanks for subscribing!
News
Read Now
  • All News
  • Automakers
  • Automobiles
  • Auto Shows
  • Business
  • EVs & Environment
  • Guides
  • Lawsuits/Legal
  • Regulatory
  • Ride-Sharing
  • Safety & Recalls
  • Technology
Recent
  • Porsche Cars North America Gets a New CEO
  • Canadian Union Approves New Contract with Ford
  • The Rearview Mirror: Birth of a Legendary Design
  • UAW Ups Pressure, Expands Strikes to Parts Depots
  • Ineos Begins Grenadier Production for North America
  • VinFast Focuses on Europe to Beat Chinese Rivals to Market
  • Honda Establishes Global Motorsports Organization
  • Bugatti Rimac Signs U.S. Distribution Pact with VW
  • Tentative Settlement Ends Ford Strike Threat in Canada
  • NHTSA Revives Ford Focus Recall Investigation
Editor’s Choice
    Reviews
    Read Now
    • All Reviews
      • Feeder
    • Classic Cars
    • Concept Cars
    • Convertibles
    • Coupes
    • Crossovers/CUVs
    • Diesel
    • Hot hatches
    • Hybrids
    • Luxury Vehicles
    • Minivans
    • Muscle Cars
    • Pickups
    • Sedans
    • Sports Cars
    • Super Cars
    • SUVs
    Recent Reviews
    • A Week With: 2024 Mazda CX-90 Turbo S Premium Plus
    • A Week With: 2024 Mercedes-AMG EQE SUV
    • A Week With: The 2024 BMW i7 xDrive60
    • A Week With: 2024 Alfa Romeo Tonale Veloce AWD
    • A Week With: 2023 Toyota Camry XSE Hybrid
    • A Week With: 2024 Subaru Impreza RS
    • A Week With: 2023 Chevrolet Colorado ZR2 Desert Boss
    • First Drive: 2024 Polestar 2
    • A Week With: 2024 Mercedes-Benz GLE 450 4Matic
    • A Week With: 2023 Mazda CX-50 Turbo
    Editor’s Choice
      Guides
      Car Warranty
      • Endurance Warranty Reviews
      • BMW Extended Warranty
      • Extended Warranty For Cars Over 100k Miles
      • Extended Car Warranty Cost
      • Subaru Extended Warranty
      • CarShield Reviews
      • CarShield Cost
      • Aftermarket Car Warranty
      • CARCHEX Warranty Reviews
      • Reputable Extended Car Warranty Companies
      • Used Car Warranty Companies
      • Best Car Warranty
      • Is CarShield A Scam?
      • Mercedes Extended Warranty
      • CarShield Plans
      Insurance
      • How To Identify A Car Insurance Company
      • Geico Mechanical Breakdown Insurance
      • How Far Back Does A Car Insurance Company Look
      • Mechanical Breakdown Insurance For Used Cars
      • State Farm Mechanical Breakdown Insurance
      • Mechanical Breakdown Insurance From Progressive
      • Dollar A Day Insurance
      • Auto Insurance For SSI Recipients
      • Car Insurance Rates After A Suspended License
      • Auto Insurance For Salvage Vehicles
      • Average Cost of Dodge Ram 1500 Car Insurance
      • Car Insurance Florida
      • Full Coverage Auto Insurance
      • GrubHub Insurance
      • Amazon Delivery Auto Insurance
      Shipping
      • Car Shipping Companies
      • uShip Reviews
      • Auto Shipping From California To Hawaii
      • Montway Auto Transport Reviews
      • Cheap Car Shipping
      • Easy Auto Ship Reviews
      • Auto Shipping Miami
      • Auto Shipping To Alaska
      • Car Shipping Cost
      • Auto Shipping Hawaii
      • Auto Shipping Puerto Rico
      • Sherpa Auto Transport Reviews
      • Auto Shipping Atlanta
      • Auto Shipping Boston
      • Auto Shipping. Chicago
      About
      • About Us
      • Contact Us
      • Terms of Use
      • Privacy Policy
      • Affiliate Disclosure
      • Sitemap
      TheDetroitBureau.com

      More than just “another” place to find news, reviews, spy shots, commentary, features, and guides about the auto industry. TheDetroitBureau doesn’t stop with the press releases or confuse a few lines of opinion with insightful, in-depth reporting.

      Contact Us

      Like what you see? Have some ideas for making The Detroit Bureau.com even better? Let us know, we’d love to hear your voice.

        Media
        Listen Now
        • Headlight News: All Episodes
        More from TheDetroitBureau
        • Guides
        • Latest News
        • Auto Reviews
        • Podcasts
        Headlight News

        TheDetroitBureau.com’s Headlight News offers a look at the past week’s top automotive news stories, as well as what’s coming up in the week ahead. Check out the week’s top story and our latest review…along with a dive into the past with this week in automotive history.

        home > news > Automakers > Want to Rent a Porsche For a Month or Two? Porsche Passport Subscription Program Gets a Makeover

        Want to Rent a Porsche For a Month or Two? Porsche Passport Subscription Program Gets a Makeover

        New Single Vehicle Subscription could become an industry model.

        Paul A. Eisenstein
        Paul A. Eisenstein , Publisher & Editor-in-Chief
        Aug. 25, 2020
        Customer takes delivery of a Porsche Drive subscription vehicle. Currently, social distancing and other safety measures have been implemented during vehicle flips.

        Porsche was one of the first automakers to launch a subscription service, its Passport program offering the ability to swap in and out of more than two dozen different models, albeit at fees of as much as $3,000 a month. The German automaker is offering customers a new, more affordable option, letting them rent a single Porsche model for just one to three months.

        The Porsche Drive-Single Vehicle Subscription service starts at $1,500 per month for a Macan and runs as high as $2,600 for a 911 Carrera. There’s also a $595 activation fee – though it’s waived if you sign up for a three-month rental. The program initially will be offered in four cities, Los Angeles, Phoenix, San Diego and Atlanta, the home of Porsche’s U.S. headquarters.

        The Multi-Vehicle Subscription version of Porsche Passport was launched in 2017 and many analysts thought that it would trigger a dramatic shift in the way motorists get in and out of new vehicles by letting them sign up for all-inclusive packages covering everything down to insurance while allowing a customer to experience different products according to personal needs and desires.

        (Drivers now can “subscribe” for access for up to 22 Porsche models.)

        An array of manufacturers followed with similar subscription programs, including Audi, BMW, Cadillac and Mercedes-Benz. But things haven’t gone quite as expected.

        Customers using Porsche’s new subscription service can investigate their options and get additional information using the Porsche Drive app.

        “The problem is that these (multi-vehicle) programs are expensive,” said J.D. Power analyst Jim Houston during a recent media conference call. For what you pay “You can get a lot better vehicle for what you pay” if you don’t want to swap in and out of different models.

        As a result, demand for such programs has been far less than anticipated. Both Cadillac and Mercedes-Benz have dropped out of the subscription market, though they have indicated they may return if they can come up with a better alternative. Meanwhile, Volvo spinoff Polestar, which was intending to offer a subscription program of its own has decided to stick with the more conventional lease and purchase options.

        Porsche is retaining the original multi-vehicle approach though it has so far had only 325 customers sign up – the majority of them staying with the program for just four months while swapping between vehicles, on average, about every two weeks, according to Klaus Zellmer, president and CEO of Porsche Cars North America.

        (Porsche expands subscription-style plans.)

        With the addition of the Porsche Drive-Single Vehicle Subscription program, the company is offering up a hybrid plan that falls in-between the original Passport concept and a more conventional daily rental approach. Essentially, it is a short-term lease that has the benefit of factoring in pretty much all costs except for the gasoline a customer will use.

        Customers are not required to take delivery of their vehicles at home. They can be dropped off at a pre-arranged location.

        The launch of the Single Vehicle program could prove to be a more effective model for the industry by bringing costs down to a more affordable level, especially since customers have shown less interest in swapping in and out of vehicles than many had originally anticipated.

        If anything, the new Porsche approach is more in line with the Care by Volvo program which focuses on one product line, the XC40 but rolls in insurance, repairs and maintenance, along with the cost of the vehicle itself.

        With the launch of the new Single Vehicle plan, Porsche is adding L.A. in with the four cities where it had already been offering the multi-vehicle program.

        “If California were a country, it would be our fifth-largest market in the world,” said PCNA boss Zellmer. “After bringing Porsche Drive to San Diego last summer, Los Angeles was an obvious choice to allow customers to experience a variety of Porsche sports cars and SUVs at the touch of an app.”

        (Volvo subscription plan for XC40 to start at $600 a month.)

        To sign up for Porsche Passport, customers simply need to download the special app available for Apple and Android phones.

        How to Care for Your Car

        Cheap Car Warranty

        Editor's Choice

        Best Extended Car Warranty

        Editor's Choice
        Recently Published

        Porsche Cars North America Gets a New CEO

        Today
        Unifor auto talks team 2023

        Canadian Union Approves New Contract with Ford

        Today

        The Rearview Mirror: Birth of a Legendary Design

        Sept. 23, 2023

        3 responses to “Want to Rent a Porsche For a Month or Two? Porsche Passport Subscription Program Gets a Makeover”

        1. Paul Schroeder says:
          August 25, 2020 at 7:44 pm

          Still a dumb idea. You can get a Macan for a lot less than $1,500 a month, even if you are paying your own insurance. Maintenance is only yearly, so someone who trades out their car every month (assuming someone would actually do this) never pays maintenance anyway. I think most Porsches include the first year maintenance, which is just an oil change, anyway. Maybe if you were a really terrible driver with really terrible credit this would make sense, but I bet Porsche looks at that before accepting you into the program.

          Reply
          1. Paul A. Eisenstein says:
            August 26, 2020 at 9:47 am

            Other things, including repairs and insurance are also covered, the latter sometimes adding up to big numbers for Porsche drivers.

            Paul E.

            Reply
            1. Paul Schroeder says:
              August 26, 2020 at 11:39 am

              Yes, but if you only have the car for a month or two the odds are you wouldn’t have to pay for any repairs. Plus, these are new cars which would be covered under warranty. Yes, Porsche insurance is pretty pricey, but not enough to justify $1,500 a month for a Macan, for example. Macan leases are regularly advertise for mid-3 figures. Yes, those are low miles with money down that you wouldn’t have to do here, but that still isn’t enough to justify $1,500 a month. Apparently, I am not the only one who feels this way, since they’ve only had a few hundred people sign up.

              Reply

        Leave a Reply Cancel reply

        Your email address will not be published. Required fields are marked *

        Share this article:
        © The Detroit Bureau 2023
        • Guides
        • Privacy Policy
        • Terms of Use
        • Affiliate Disclosure
        • Contact Us
        • Sitemap
        Follow Us: