Detroit Bureau on Twitter

Posts Tagged ‘mustang’

New 2015 Ford Mustang Had to Balance Old and New

New platform, new engine, new technology – but look still familiar.

by on Dec.05, 2013

The new 2015 Ford Mustang takes a bow.

She was just 22 years old, a fresh graduate from a teacher’s college and excited about life, so when Gail Wise went to the Ford showroom near her family’s home in suburban Chicago, she told the salesman she wanted something new, youthful and special.

He wasn’t supposed to show her the car tucked in the back of the showroom under the tarp. The official introduction wasn’t for two more days, but for some reason, he lifted the covers and then sold the powder blue 1964-1/2 Ford Mustang to the entranced young woman.

Ford Mustang News!

It was the same Mustang that Wise, now retired, proudly showed off during the ceremonies marking the debut of an all-new, sixth-generation pony car designed to mark the 50th anniversary of the Mustang’s launch. (more…)

Mustang Making Debut in Global Launch Next Month

Ford plans heavy use of social media in premiere.

by on Nov.19, 2013

The new Mustang is expected to borrow much of its design cues from the Ford Evos concept.

The much-anticipated 50th anniversary Ford Mustang is now scheduled to make its official debut with a special global launch event on Dec. 5 that will include synchronized showings in Dearborn, Mich., Los Angeles, Sydney, Shanghai and Barcelona.

Jim Farley, Ford executive vice president, said Mustang’s unique iconic value has led to the company to organize the official reveal as a special event with a 15-day countdown leading up to the fifth of December.

Keep on Top with a Free Subscription!

“We’re going to be doing this globally,” said Farley, who noted the reveal will also make heavy use of social media. (more…)

Spy Shots: 50th Anniversary Mustang Edges Closer

Ford slowly reveals its secrets.

by on Aug.23, 2013

The 2015 Mustang is caught in the open testing. All photos by Jim Dunne, Car Spy.

It’s a big year for the folks at Ford Motor Co. Not only are they ready to mark the centennial of founder Henry Ford’s first moving assembly line but they’ve begun the countdown to the Golden Anniversary of the Mustang, the original pony car.

Better yet, the April 2014 milestone is expected to be marked by the introduction of the next-generation Ford Mustang, with well-placed sources anticipating its unveiling to place during or immediately prior to next year’s New York Auto Show – the original ’64-1/2 having been revealed at the 1964 NY World’s Fair.

Auto News From a Source You Trust!

There’ve been plenty of rumors about what Ford has in store for the new Mustang and these spy shots seem to support the conventional wisdom that the muscle car will finally migrate from a live rear axle to a more modern independent rear, in line with what Chevrolet has done with its competing Camaro model.

Long the leader in the pony car segment, Ford has been struggling to fend off that rival since the Camaro returned to the market several years ago, so it won’t have much room for error when the new Mustang makes its debut.


Spy Shots: 2015 Ford Mustang

Ford wants to make a splash for 50th anniversary.

by on Apr.30, 2013

Our spies captured an early look at the 2015 Ford Mustang. Photo credit: Jim Dunne CAR SPY

It’s no secret that Ford is planning to provide plenty of hoopla to celebrate the 50th anniversary of the Ford Mustang when it rolls off the line next year. However, what the 2015 Mustang has been kept under wraps: until now.

Look for Ford to uncover this all-new Mustang design as a 2015 model sometime in 2014. Though covered from front to rear – no bumpers on this early prototype – there are a few details of changes that can be detected. Up front are headlight openings that indicate the lamps are set high on the front fenders, not down low in the grille. So too, at the rear, the taillights are set higher in the trunk.

The Leader in Global Automotive News

Overall the profile of the Mustang is unmistakable, even in this heavily wrapped mid-program prototype. But, those wheels with the five split-spoke appearance seem to be new.


Ford Promoting Mustang History

Maker begins campaign marking 50th anniversary.

by on Apr.30, 2013

Ford created a custom logo aimed at honoring Mustang's 50th anniversary in 2014.

Images of the next-generation Mustang are being kept under tight wraps in Dearborn; however, Ford is rolling out elements of the marketing campaign celebrating 50 years of the first “pony car” that will proceed the debut of the 2015 Mustang next spring.

The breadth of the new campaign was underscored with the announcement that Ford is teaming up with Shinola, a Detroit-based start-up manufacturer of luxury goods, to celebrate 50 years of the Ford Mustang with the release of 46-millimeter wristwatch with Swiss movements.

Global Auto News!

“Like the Mustang itself, we want our licensed products to convey an attitude of strength, passion and quality,” said John Nens, Ford lead for global brand licensing.


April 1 Brings Major Automotive Product Announcements

New turbo-diesel plug-ins, in-car hair-grooming tools among plans.

by on Apr.01, 2013

Subaru's ended all "speculation" about its next move.

With the turnstiles now open to the public at the Big Apple’s Jacob Javits convention center, the New York Auto Show marks the end of the U.S. car show season – but that doesn’t mean automakers will wait until autumn, when the next round of shows begins, to start teasing their next round of product innovations.

Indeed, several makers are already announcing big news today, while others have decided not to deny rumors and reports about still more big developments.

Your Source for April 1 News!

“Subaru Surrenders,” the maker declared in an e-mail to, confirming what almost everyone in the media had suspected. “Bowing to continued media and internet speculation, Subaru of America has confirmed that it will launch an AWD Twin-Turbo Convertible two-seater Diesel Hybrid BRZ for sale in 2015. The new model essentially takes all of the media and internet rumors surrounding the highly successful BRZ sports car and delivers them in one fell swoop,” its news release begins.
A spokesman for the company added, “Having just launched the current model to widespread critical acclaim, we are tired of fighting off the constant speculation about what’s ‘next’ and so we are just giving in and delivering on all the speculation in one vehicle.”


Mustang Gets World’s Most Powerful Production V-8

More power but more mileage, as well.

by on Apr.27, 2012

The 2013 Ford Shelby GT500 will be the first 200 mph American muscle car.

The supercharged 5.8-liter engine in Ford’s newly-updated Shelby GT500 has officially been certified by the Society of Automotive Engineers as the world’s most powerful series production V-8.

The big powerplant, used in Ford’s top-end Mustang, will make 662 horsepower and 631 pound-feet of torque.  That works out to just over 114 horsepower per liter – and it’s enough to propel the pony car to a top speed of 200 miles per hour, putting it into the rarified atmosphere normally reserved for such European exotics as the Ferrari 458 Italia or Lamborghini Aventador.

We Brake for News!

But what’s equally impressive, the maker boasts, is the fact that the 2013 Ford Shelby GT500 will get 24 mile per gallon on the highway, a 1 mpg boost over the 2012 model, which made “just” 550 horsepower.  The city mileage is up 1 mpg, as well, at 15, with a combined rating of 18 mpg.  That’s enough for Ford to avoid the unwanted gas guzzler premium that often scares potential buyers away.


First Look: 2010 Camaro Synergy Special Edition

More than 300 horsepower and almost 30 mpg for $27,000.

by on Jan.15, 2010

Famous old color returns along with pony car nostalgia marketing.

Chevrolet will offer a Camaro Synergy Special Edition in “limited quantities” starting next month and continuing through May — limited no doubt by the number they can build for one of the hottest cars on  the market.

Synergy Special Edition, starting at $26,790, is based on a Camaro 1LT, with a 3.6-liter direct injection V6 engine and either a six-speed manual or automatic transmission.

The V6 delivers 304 horsepower and 273 lb.-ft. of torque, and returns up to 29 mpg on the highway, but only 17 mpg in the city.

Pony Up Nothing!

Another classic pony car battle is shaping up here as Ford also plans a ~30 mpg, 300-plus horsepower V6 Mustang late this year as a 2011 model in what are the waning days of the American V8 engine in large volume cars because of increasingly stringent fuel economy regulations.

Ford is claiming one more horsepower and one more mpg for the Mustang, two marketing driven numbers that will likely be meaningless to the buyers.

Better looking than the newer version?

The Synergy Green exterior color debuted at the 2009 Specialty Equipment Manufacturers (SEMA) show. In the final production form, the Synergy Green has Cyber Grey Rally Stripes running the length of the hood and rear deck. A rear spoiler is standard. And Sterling Silver painted wheels have P245/50R19 tires.

The interior continues the theme with a green instrument panel and door inserts. Green stitching contrasts with the black cloth seats, steering wheel, shift knob and center console.


First Look: 2011 Ford Mustang

A 305 horsepower pony car getting 30 mpg?

by on Nov.30, 2009

Fast, fun ... and fuel-efficient? The 2011 Ford Mustang V6 is rated at 305 hp and 30 mpg on the Highway.

Fast, fun ... and fuel-efficient? The Mustang V6 delivers 305 horsepower and 30 mpg.

Performance and fuel economy aren’t words you normally use in the same sentence.  Not until now, anyway, but with the upcoming debut of the 2011 Ford Mustang, the two words suddenly have a lot more in common than they used to.

Ford will officially pull the wraps off the ’11 Mustang V6 at this week’s Los Angeles Motor Show and it will feature a new 3.7-liter Duratec powertrain that is clearly going to turn heads on road and track.

Your Auto Show News Source!

Your Auto Show News Source!

Using twin-independent variable cam timing, piston cooling jets and polished valvetrain tappets the 3.7 liter V6 powertrain in the 2011 Ford Mustang turns out an impressive 305 horsepower, a whopping 95 horsepower increase from the old 4.0-liter version.  Torque jumps to 280, an increase of 40 lb-ft.

But for many, the real news is on the fuel economy front.  Despite the massive increase in output, the updated Mustang V6 will be rated at a solid 30 mpg on the highway, for 2011, an increase of more than 15%.  In the EPA’s City cycle, mileage jumps from 18 to 19. (more…)

Ford Mustang Celebrates 45 Years

Nine million cars later, the original and still champion goes on.

by on Apr.17, 2009

Henry Ford II with the Mustang at the World's Fair in Flushing Meadows, New York, on April 17, 1964.

Henry Ford II with the Mustang at the World's Fair in Flushing Meadows, New York, on April 17, 1964.

There’s an old joke about the Mustang that kicks around Ford Motor Company: So many people claim to be the father of the smash hit, you’d hate to be the mother.

Well, Lido Anthony Iacocca or Henry Ford II or whomever, today marks the 45th anniversary of the introduction of the original and still champion pony car at the New York World’s Fair in 1964.

The marketing success of the car hinged on taking a cheap Falcon platform, adding the famous long hood, short rear-deck look to the two-door body and selling it for hundreds upon hundreds of dollars more than the Falcon – the reverse of the incentive plagued environment that Ford finds itself in  today.

The car was so good looking that this obvious guise worked, producing enormous profits for Ford and quickly resulting in “me too” copies from Chrysler, General Motors and even economy car maker American Motors, may it rest in peace.

Ford and the Mustang Club of America are commemorating the birth of America’s favorite pony car with a four-day celebration at the Barber Motorsports Park, in Birmingham, Alabama. The party is expected to draw more than 2,500 Mustang enthusiasts and their cars, and Ford hopes hundreds of thousands of spectators. Included among those enthusiasts are nine original owners of a 1964½ Mustang. Before the e-mails arrive, TDB knows that there is no such thing as a 64.5 Mustang. All the cars are 1965 models because they all have a 1965 model year Vehicle Identification Number (VIN) in the I.D. plate.

“People like to say there is no such thing as a 1964½ Mustang, and in theory they are correct,” said Charles Turner, national head judge for the Mustang Club of America (MCA). “But there is a wide range of little differences between the cars built before and after August of 1964 that make them very unique. The MCA accepts the 1964½ as a model year because we view it as a different car.”

The so-called 1964½ Mustangs used generators, while those made during the 12-month 1965 model year used alternators. The V-8 option in 1964½ models used a 260-cubic inch displacement V-8 engine — yes with a carburetor and ignition points and a mechanical distributor. The 1965 models employed a 289 cubic inch V-8 engine. (more…)