{"id":122199,"date":"2018-01-08T04:00:49","date_gmt":"2018-01-08T09:00:49","guid":{"rendered":"http:\/\/www.thedetroitbureau.com\/?p=122199"},"modified":"2018-01-07T16:37:30","modified_gmt":"2018-01-07T21:37:30","slug":"ces-focus-shifts-from-smartphones-smart-tvs-to-smart-cars","status":"publish","type":"post","link":"https:\/\/thedetroitbureau.com\/2018\/01\/ces-focus-shifts-from-smartphones-smart-tvs-to-smart-cars\/","title":{"rendered":"CES Focus Shifts From Smartphones, Smart TVs to Smart Cars"},"content":{"rendered":"
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A Nissan engineer monitors a volunteer's brain activity while testing new brain-to-vehicle software.<\/figcaption><\/figure>\n

Anyone who has driven a relatively recent-vintage vehicle has probably experienced the benefits \u2013 and occasional snags \u2013 of using voice control to plug in a destination, dial a call or change the radio station. But Nissan\u2019s IMx concept vehicle aims to take things a step further. It uses brain-to-vehicle technology to respond to what the driver is thinking.<\/p>\n

\u201cThe potential applications of the technology are incredible,\u201d helping motorists relax more while driving, while also improving vehicle safety, said Dr. Lucian Gheorghe, senior innovation researcher at the Nissan Research Center in Japan.<\/p>\n

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LA Auto Show News!<\/figcaption><\/figure>\n

While you\u2019re not likely to see Nissan\u2019s B2V technology wind up in showrooms for at least five to 10 more years, the automaker plans to demonstrate its potential during the CES show in Las Vegas next week. And Nissan won\u2019t be alone. Formerly known as the Consumer Electronic Show, the annual gathering traditionally focused on gizmos and gadgets, smartphones, TVs, computers and drones. But over the last few years, it has become a showcase for the auto industry, as well.<\/p>\n

(For more on Nissan’s brain-to-vehicle technology, <\/em>Click Here<\/span><\/a>.)<\/em><\/strong><\/p>\n

<\/em><\/strong>General Motors used the January 2016 CES to unveil its Chevrolet Bolt EV, the world\u2019s first \u201caffordably priced\u201d long-range battery-electric vehicle. Volkswagen last year showed off an all-electric update of its classic microbus and to announce plans for new mobility services like driverless ride-sharing.<\/p>\n

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The modular Rinspeed Snap concept.<\/figcaption><\/figure>\n

The interest in CES is no surprise, considering the collective auto industry is investing an estimated $100 million on advanced technologies such as electrified drivetrains, connected cars and autonomous vehicles over just the next five years, according to industry analysts. During a CES news conference in Las Vegas next Tuesday, Renault-Nissan Alliance CEO Carlos Ghosn is expected to announce a $200 million corporate venture capital, or CVC, fund to help it pair up with promising start-ups that can help speed up the development of new mobile technologies.<\/p>\n

Long gone are the days when an automobile was an essentially mechanical device. These days, \u201cit is a computer on wheels,\u201d according to Jurgen Otto, the CEO of German auto supplier Brose Fahrzeugteile, with as many as 100 onboard microprocessors. Brose is even looking at ways to use built in seat sensors to monitor the health of vehicle occupants.<\/p>\n

This year\u2019s CES once again will see automakers flood the show\u2019s news conference schedule. Among the big events on the docket:<\/p>\n