• News
  • Guides
  • Reviews
  • Media
  • About
  • News
  • Guides
  • Reviews
  • Media
  • About
Sign up Now (For Free)

Sign up for our newsletter and receive the latest automotive news in your inbox!

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Thanks for subscribing!
News
Read Now
  • All News
  • Automakers
  • Automobiles
  • Auto Shows
  • Business
  • EVs & Environment
  • Guides
  • Lawsuits/Legal
  • Regulatory
  • Ride-Sharing
  • Safety & Recalls
  • Technology
Recent
  • Week Ahead: Numbers, Numbers and More Numbers
  • The Rearview Mirror: All That the Name Implies
  • Top Tips for Improving EV Range in Cold Weather
  • Mercedes is First Automaker to Offer True Level 3 Hands-Free Driving System in the U.S.
  • Audi Introduces Fourth “Sphere” Concept: Activesphere
  • Jaguar Land Rover Posts First Profitable Quarter in Two Years
  • Musk Confirms Cybertruck Production Tracking for End of 2023
  • Polestar Raises its Game with the 2024 Polestar 2
  • Toyota CEO Akio Toyoda Steps Down, Hands Reins to Lexus Chief Koji Sato
  • Environmental Groups Chide GM for ICE Investments
Editor’s Choice
    Reviews
    Read Now
    • All Reviews
      • Feeder
    • Classic Cars
    • Concept Cars
    • Convertibles
    • Coupes
    • Crossovers/CUVs
    • Diesel
    • Hot hatches
    • Hybrids
    • Luxury Vehicles
    • Minivans
    • Muscle Cars
    • Pickups
    • Sedans
    • Sports Cars
    • Super Cars
    • SUVs
    Recent Reviews
    • A Week With: 2023 Ford F-150 Raptor R 4x4 Super Crew
    • A Week With: 2023 Genesis Electrified G80 AWD
    • A Week With: 2023 Land Rover Defender 110 V-8
    • First Drive: 2023 Honda Pilot TrailSport
    • A Week With: 2023 Jaguar F-Type R Coupe
    • A Week With: 2023 GMC Yukon Denali Ultimate
    • A Week With: 2023 Genesis GV60 Performance
    • A Week With: 2023 Chevrolet Suburban Z71
    • A Week With: 2023 Lexus UX 250h F Sport
    • A Week With: 2023 Mercedes-Benz EQB 300 4Matic
    Editor’s Choice
      Guides
      Car Warranty
      • Endurance Warranty Reviews
      • BMW Extended Warranty
      • Extended Warranty For Cars Over 100k Miles
      • Extended Car Warranty Cost
      • Subaru Extended Warranty
      • CarShield Reviews
      • CarShield Cost
      • Aftermarket Car Warranty
      • CARCHEX Warranty Reviews
      • Reputable Extended Car Warranty Companies
      • Used Car Warranty Companies
      • Best Car Warranty
      • Is CarShield A Scam?
      • Mercedes Extended Warranty
      • CarShield Plans
      Insurance
      • How To Identify A Car Insurance Company
      • Geico Mechanical Breakdown Insurance
      • How Far Back Does A Car Insurance Company Look
      • Mechanical Breakdown Insurance For Used Cars
      • State Farm Mechanical Breakdown Insurance
      • Mechanical Breakdown Insurance From Progressive
      • Dollar A Day Insurance
      • Auto Insurance For SSI Recipients
      • Car Insurance Rates After A Suspended License
      • Auto Insurance For Salvage Vehicles
      • Average Cost of Dodge Ram 1500 Car Insurance
      • Car Insurance Florida
      • Full Coverage Auto Insurance
      • GrubHub Insurance
      • Amazon Delivery Auto Insurance
      Shipping
      • Car Shipping Companies
      • uShip Reviews
      • Auto Shipping From California To Hawaii
      • Montway Auto Transport Reviews
      • Cheap Car Shipping
      • Easy Auto Ship Reviews
      • Auto Shipping Miami
      • Auto Shipping To Alaska
      • Car Shipping Cost
      • Auto Shipping Hawaii
      • Auto Shipping Puerto Rico
      • Sherpa Auto Transport Reviews
      • Auto Shipping Atlanta
      • Auto Shipping Boston
      • Auto Shipping. Chicago
      About
      • About Us
      • Contact Us
      • Terms of Use
      • Privacy Policy
      • Affiliate Disclosure
      • Sitemap
      TheDetroitBureau.com

      More than just “another” place to find news, reviews, spy shots, commentary, features, and guides about the auto industry. TheDetroitBureau doesn’t stop with the press releases or confuse a few lines of opinion with insightful, in-depth reporting.

      Contact Us

      Like what you see? Have some ideas for making The Detroit Bureau.com even better? Let us know, we’d love to hear your voice.

        Media
        Listen Now
        • Headlight News: All Episodes
        More from TheDetroitBureau
        • Guides
        • Latest News
        • Auto Reviews
        • Podcasts
        Headlight News

        TheDetroitBureau.com’s Headlight News offers a look at the past week’s top automotive news stories, as well as what’s coming up in the week ahead. Check out the week’s top story and our latest review…along with a dive into the past with this week in automotive history.

        home > reviews > Fisker Dips His Toe in the Ocean with New EV

        Fisker Dips His Toe in the Ocean with New EV

        Buyers will be offered open-ended deals.

        Paul A. Eisenstein
        Paul A. Eisenstein , Publisher & Editor-in-Chief
        Nov. 01, 2019
        A high-angle view of the Fisker Ocean reveals its full-length solar roof.

        Battery-car pioneer Henrik Fisker is ready to give it another try, the one-time Aston Martin designer offering up a first full look at the new electric SUV that will make its formal debut later this month.

        The Fisker Ocean is being billed as “the world’s most sustainable vehicle,” relying on recycled materials for its carpets and vegan compounds in lieu of leather. There’s even a solar roof to help keep its battery charged. What may prove particularly appealing to potential customers, however, is the flexible lease with no fixed contract. A mobile app can be used to handle most of the purchase process.

        “For the past two years, we have been working quietly on an emotionally appealing and affordable luxury electric vehicle that will serve as a flagship for driving positive global change,” said the eponymous start-up’s founder, chairman and CEO Henrik Fisker.

        ”Driving the Fisker Ocean will be easy: through a flexible lease via a mobile app,” added Fisker, who started out as a designer of such products as the iconic Aston Martin DB9. “And we take care of all the service and maintenance. Simply put, we’re introducing the future of hassle-free, fun and easy e-mobility.”

        Fisker opted for an aggressive grille, a sharp contrast from Tesla’s virtually grille-less design.

        (Fisker hires manufacturing veteran, begins search for production site.)

        If the Fisker name sounds familiar, it’s likely not only because of his work as a designer but through his original effort to get into the battery-car space. In 2011, he introduced the Fisker Karma plug-in hybrid. But hile hailed for its striking styling, the sports-sedan ran into a series of technical and quality problems – as did the company, Fisker Automotive, which filed for bankruptcy just a couple years later.

        (Fisker Automotive’s assets, including the four-seat PHEV were subsequently acquired by Wanxiang Group. The revived company is now known as Karma and the car itself has been renamed Revero.)

        This time around, the Fisker Ocean is going fully electric. When he first announced plans to get back in the EV business Henrik Fisker indicated plans called for the use of a breakthrough ultracapacitor to extend range and boost performance. In the end, he was forced to fall back to more conventional lithium-ion technology.

        The Ocean will carry an 80 kilowatt-hour pack, larger than some new products — though about 20 kWh smaller than what’s offered in the long-range Tesla Model 3, and which is expected to be available once the Model Y SUV comes to market next year.

        (Karma Automotive reveals mix of new production models, concepts.)

        The Fisker Ocean will feature an 80 kWh battery-pack driving twin electric motors.

        Fisker says the “target” range is 250 to 300 miles per charge, though final EPA numbers are not yet available. No performance, and few technical, numbers have been announced, but there are twin electric motors, one on each axle – which is becoming the norm these days, especially in the premium EV space.

        To offer a little perspective, the Fisker Ocean will be similar in size to the Chevrolet Equinox.

        As one might expect from a Henrik Fisker vehicle, he’s put a lot of work into the SUV’s design. It features muscular wheel arches and an aggressive grille – a sharp contrast to Tesla’s essentially grille-less designs. Slit-like headlamps flow into a short hood. Along the lines of the Jaguar I-Pace, the Ocean appears to have reclaimed space normally devoted to an engine compartment, repurposing it for passengers and cargo.

        Even in his first foray into the electrified vehicle market, Fisker has tried to put a premium on using sustainable cabin materials. The old Fisker Karma, among other things, used reclaimed wood for its cabin accents.

        With the Ocean, Fisker has opted for carpeting made, it claims, from recycled nylon, and Dinamica, a suede-like material produced from recycled bottles and other plastics.

        The original Fisker Karma.

        The SUV, meanwhile, is fitted with a full-length solar roof which can deliver as much as 1,000 miles of energy per year.

        For those interested in buying the Fisker Ocean, they’ll be able to see and hear more when it makes its formal debut on November 27. Production is scheduled to begin late next year, according to a company statement which also notes, “the first high-volume deliveries (are) projected for 2022.”

        We’ll have to wait for more details on the sales process, as well, though it appears much of the work will be addressable using a new app. Because of various state franchise laws, dealers likely will be needed in most of the country, though how many are lined up – and whether they will be company-owned or independent franchisees – has not been revealed.

        The new automaker appears to be going with a subscription-style model, with most of the cost of ownership, including maintenance and repairs included. It is unclear if insurance and other fees also will be factored in. More on that, we anticipate, on November 27.

        (Tesla debuts the Model Y SUV. Click Here to check it out.)

        How to Care for Your Car

        Cheap Car Warranty

        Editor's Choice

        Best Extended Car Warranty

        Editor's Choice
        Recently Published
        2023 Land Rover Defender 110 V-8 best front

        A Week With: 2023 Land Rover Defender 110 V-8

        Jan. 25, 2023
        2023 Honda TrailSport front 3-4 best

        First Drive: 2023 Honda Pilot TrailSport

        Jan. 24, 2023
        2023 GMC Yukon Denali Ultimate best

        A Week With: 2023 GMC Yukon Denali Ultimate

        Jan. 18, 2023

        Leave a Reply Cancel reply

        Your email address will not be published. Required fields are marked *

        What Are You Looking For?

        See More
        Buying an SUV or Crossover? See our recommended reviews and guides.
        Buying an SUV or Crossover? See our recommended reviews and guides.
        Reviews and Resources For Car Buyers and Owners
        Reviews of SUVs and CUVs, Warranty and Insurance advice, all collected by the Editors of TheDetroitBureau.
        Collection
        SUV Reviews and Guides
        Collection

        SUV Reviews and Guides
        Recommends
        Where Can You Get the Best SUV Warranty?
        Recommends

        Where Can You Get the Best SUV Warranty?
        Recommends
        Is Full Coverage Auto Insurance Right for You?
        Recommends

        Is Full Coverage Auto Insurance Right for You?
        Recommends
        Is it Cheaper to Add a Second Car to Insurance?
        Recommends

        Is it Cheaper to Add a Second Car to Insurance?
        Close
        Reviews and Resources For Car Buyers and Owners
        Reviews of SUVs and CUVs, Warranty and Insurance advice, all collected by the Editors of TheDetroitBureau.
        Collection
        SUV Reviews and Guides
        Collection

        SUV Reviews and Guides
        Recommends
        Where Can You Get the Best SUV Warranty?
        Recommends

        Where Can You Get the Best SUV Warranty?
        Recommends
        Is Full Coverage Auto Insurance Right for You?
        Recommends

        Is Full Coverage Auto Insurance Right for You?
        Recommends
        Is it Cheaper to Add a Second Car to Insurance?
        Recommends

        Is it Cheaper to Add a Second Car to Insurance?
        Close
        Share this article:
        © The Detroit Bureau 2023
        • Guides
        • Privacy Policy
        • Terms of Use
        • Affiliate Disclosure
        • Contact Us
        • Sitemap
        Follow Us: