• News
  • Guides
  • Reviews
  • Media
  • About
  • News
  • Guides
  • Reviews
  • Media
  • About
Sign up Now (For Free)

Sign up for our newsletter and receive the latest automotive news in your inbox!

Invalid email address
We promise not to spam you. You can unsubscribe at any time.
Thanks for subscribing!
News
Read Now
  • All News
  • Automakers
  • Automobiles
  • Auto Shows
  • Business
  • EVs & Environment
  • Guides
  • Lawsuits/Legal
  • Regulatory
  • Ride-Sharing
  • Safety & Recalls
  • Technology
Recent
  • Fifty Million Apartment Dwellers Need a Way to Plug In
  • Tesla Back in Court on $137M Race Discrimination Suit
  • E-Fuels Provide a Lifeline for Ferrari and Porsche
  • Upstart Fain Sworn in as UAW President on Eve of Bargaining Convention
  • Week Ahead: UAW Gets a New Leader
  • The Rearview Mirror: Ford’s High-End Failure
  • Ram Returning to Midsize Pickup Segment; Shows Dealers a Concept EV
  • Why Isn’t That EV Charger Working?
  • Ford Will Trust The Truck — The New One Built at BlueOval City
  • Cupra Could Be Headed to the U.S.
Editor’s Choice
    Reviews
    Read Now
    • All Reviews
      • Feeder
    • Classic Cars
    • Concept Cars
    • Convertibles
    • Coupes
    • Crossovers/CUVs
    • Diesel
    • Hot hatches
    • Hybrids
    • Luxury Vehicles
    • Minivans
    • Muscle Cars
    • Pickups
    • Sedans
    • Sports Cars
    • Super Cars
    • SUVs
    Recent Reviews
    • A Week With: 2023 Infiniti QX80
    • A Week With: 2023 Genesis GV80 Prestige 3.5 Turbo
    • First Drive: 2024 Dodge Hornet R/T
    • First Drive: 2023 Dodge Hornet GT
    • First Drive: 2023 Genesis Electrified GV70
    • First Drive: 2023 Nissan Ariya e-4orce AWD
    • A Week With: 2023 Jeep Compass Limited
    • A Week With: 2023 Cadillac Escalade V-Series
    • A Week With: 2023 Volvo XC40 AWD Ultimate
    • First Drive: 2024 Subaru Crosstrek
    Editor’s Choice
      Guides
      Car Warranty
      • Endurance Warranty Reviews
      • BMW Extended Warranty
      • Extended Warranty For Cars Over 100k Miles
      • Extended Car Warranty Cost
      • Subaru Extended Warranty
      • CarShield Reviews
      • CarShield Cost
      • Aftermarket Car Warranty
      • CARCHEX Warranty Reviews
      • Reputable Extended Car Warranty Companies
      • Used Car Warranty Companies
      • Best Car Warranty
      • Is CarShield A Scam?
      • Mercedes Extended Warranty
      • CarShield Plans
      Insurance
      • How To Identify A Car Insurance Company
      • Geico Mechanical Breakdown Insurance
      • How Far Back Does A Car Insurance Company Look
      • Mechanical Breakdown Insurance For Used Cars
      • State Farm Mechanical Breakdown Insurance
      • Mechanical Breakdown Insurance From Progressive
      • Dollar A Day Insurance
      • Auto Insurance For SSI Recipients
      • Car Insurance Rates After A Suspended License
      • Auto Insurance For Salvage Vehicles
      • Average Cost of Dodge Ram 1500 Car Insurance
      • Car Insurance Florida
      • Full Coverage Auto Insurance
      • GrubHub Insurance
      • Amazon Delivery Auto Insurance
      Shipping
      • Car Shipping Companies
      • uShip Reviews
      • Auto Shipping From California To Hawaii
      • Montway Auto Transport Reviews
      • Cheap Car Shipping
      • Easy Auto Ship Reviews
      • Auto Shipping Miami
      • Auto Shipping To Alaska
      • Car Shipping Cost
      • Auto Shipping Hawaii
      • Auto Shipping Puerto Rico
      • Sherpa Auto Transport Reviews
      • Auto Shipping Atlanta
      • Auto Shipping Boston
      • Auto Shipping. Chicago
      About
      • About Us
      • Contact Us
      • Terms of Use
      • Privacy Policy
      • Affiliate Disclosure
      • Sitemap
      TheDetroitBureau.com

      More than just “another” place to find news, reviews, spy shots, commentary, features, and guides about the auto industry. TheDetroitBureau doesn’t stop with the press releases or confuse a few lines of opinion with insightful, in-depth reporting.

      Contact Us

      Like what you see? Have some ideas for making The Detroit Bureau.com even better? Let us know, we’d love to hear your voice.

        Media
        Listen Now
        • Headlight News: All Episodes
        More from TheDetroitBureau
        • Guides
        • Latest News
        • Auto Reviews
        • Podcasts
        Headlight News

        TheDetroitBureau.com’s Headlight News offers a look at the past week’s top automotive news stories, as well as what’s coming up in the week ahead. Check out the week’s top story and our latest review…along with a dive into the past with this week in automotive history.

        home > news > Automakers > Ford Follows Tesla, Rivian with Plans for All-Electric F-Series Pickup

        Ford Follows Tesla, Rivian with Plans for All-Electric F-Series Pickup

        Both battery-electric and hybrid models in development, confirms Farley.

        Paul A. Eisenstein
        Paul A. Eisenstein , Publisher & Editor-in-Chief
        Jan. 21, 2019
        Ford's Jim Farley says the automaker will produce a battery-electric version of the F-Series pickup.

        Facing challenges to its most profitable product line from two automotive upstarts, Ford Motor Co. says it will electrify its hugely popular F-Series pickups.

        The Detroit automaker had already confirmed that a hybrid version of the country’s best-selling nameplate was in development, but Jim Farley, Ford’s president of Global Markets, took things a step further during an auto industry conference hosted by Deutsche Bank, indicating the carmaker would also add an all-electric version of the F-Series. The announcement comes as both Tesla and suburban Detroit-based start-up Rivian prepare to bring battery-electric pickups of their own to market.

        News Now!

        “We’re going to be electrifying the F-Series — battery electric and hybrid,” Farley said during the Deutsche Bank Global Automotive Conference in Detroit.

        The announcement came during a week of big news concerning electrification. Volkswagen announced it will invest $800 million to expand its assembly plant in Chattanooga, Tennessee, giving it the capacity to produce two new battery-electric vehicles, or BEVs. VW CEO Herbert Diess also confirmed his company is talking with Ford about collaborating on electrification efforts as part of what could become a series of joint ventures. Nissan and its Infiniti brand, meanwhile, revealed a pair of concept vehicles at the North American International Auto Show broadly hinting at an array of upcoming BEV models.

        (Farley says Ford following a different game plan for EVs. Click Here for the story.)

        Until now, automakers have focused on electrifying smaller products, such as the Toyota Prius hybrid, the Chevrolet Volt plug-in and the Nissan Leaf BEV. But as batteries improve in terms of size, cost and range – and as automakers respond to increasingly stringent emissions and mileage rules – the industry is turning to larger and heavier-duty products, as well.

        Ford plans to offer hybrid and battery-electric versions of the F-150 in the future.

        Fiat Chrysler Automobiles’ recently redesigned Ram pickup uses a “mild,” 48-volt hybrid system to improve both range and performance, and both Ford and General Motors already have indicated they are working up hybrid versions of their own full-size pickups.

        While Farley was somewhat vague, industry observers are taking his comments to mean a fully electric F-Series pickup also is under development.

        Ford was an early entrant into the electrified vehicle arena with a mix of hybrids, plug-ins and short-range BEVs. But it has had relatively mixed success, with only marginal demand for plug-based models like the Focus EV sedan. Ford has now fallen behind key competitors, including Nissan, Tesla and VW, in the race to add long-range electric models to its line-up.

        It is promising to catch up and, among other things, has announced plans to add an all-electric, high-performance model influenced by the Mustang coupe though it will adopt a crossover body style.

        Adding a fully electric F-Series would be a significant addition for a variety of reasons, including the fact that the pickup line – which includes both light and heavy-duty models – comprises the single best-selling nameplate in the U.S. market. It’s also believed to be Ford’s single most profitable model line.

        (Click Here for more about Ford’s new partnership with VW on commercial vehicles, midsize pickups.)

        How soon an all-electric model will come to market isn’t clear and that means Ford might not get first-mover advantage. There are several competitors looking to give it some serious competition, including Tesla. CEO Elon Musk revealed a prototype truck in late 2017 and says the automaker is working to bring it to market in the next couple years.

        Suburban Detroit-based start-up Rivian revealed its own, all-electric pickup, the R1T, at the Los Angeles Auto Show in November. The full-size truck aims to overcome traditional concerns about battery power, notably range, performance and cargo capacity.

        Its 180 kilowatt-hour battery pack – 80% larger than the current, highest-capacity Tesla – is said to deliver 400 miles range. Four individual motors will allow for all-wheel-drive and make “close to 800 horsepower,” according to Rivian CEO R.C. Scaringe. During an L.A. news conference, he claimed, the truck can hit 60 in 3 seconds and tow up to 11,000 pounds.

        Whether that would be enough to meet the demands of truck buyers – especially those who use their vehicles commercially – remains to be seen. And there are still issues with the availability of chargers, as well as charging times.

        Ford will look to electrify another vehicle popular with commercial users, Farley said, the Transit van.

        (To see more about Rivian’s long-range electric pickup, Click Here.)

        Ford will partner with VW on commercial vehicles as part of the first joint venture the two automakers announced last week. That could include an electrified version of the Transit. The two are also expected to share some of their battery-based technologies as part of another joint venture they are working up.

        How to Care for Your Car

        Cheap Car Warranty

        Editor's Choice

        Best Extended Car Warranty

        Editor's Choice
        Recently Published
        Tesla HQ walkway

        Tesla Back in Court on $137M Race Discrimination Suit

        Yesterday
        gas pump handles

        E-Fuels Provide a Lifeline for Ferrari and Porsche

        Yesterday
        Fain addresses members 2023

        Upstart Fain Sworn in as UAW President on Eve of Bargaining Convention

        Yesterday

        Leave a Reply Cancel reply

        Your email address will not be published. Required fields are marked *

        Share this article:
        © The Detroit Bureau 2023
        • Guides
        • Privacy Policy
        • Terms of Use
        • Affiliate Disclosure
        • Contact Us
        • Sitemap
        Follow Us: