The newly reorganized company finished the year with 931,402 units sold, a decline of 36%.
Chrysler Group today reported December sales increased 36% compared with November 2009 as 20 of 24 vehicles posted sales increases for the same period.
The company also told dealers that virtually all of its vehicles will be covered by 5-year, 0% interest financing, and that taxpayer-owned GMAC had eased terms so that virtually every one will qualify.
U.S. sales for December of 86,523 units mean a decline 4% year-over-year. Overall industry figures for December are projected to come in at an estimated 11.3 million SAAR, which means the industry is up about 12% based on preliminary numbers, which underlines how far Chrysler has to go to turn things around.
The newly reorganized company finished the year with 931,402 units sold, a decline of 36% compared with 2008. Inventory is down 55% compared with December 2008, with 178,538 units in inventory, representing a 58-day supply.
Results!
Chrysler’s five year plan unveiled in February calls for a tight control of inventory, and the end of forcing vehicles on dealers, which at one point in the last year resulted in 150 days of inventory on lots, rather than the norm 60 days. The plan also calls for small, but steady increases in sales going forward.
Chrysler also announced the expansion of its “Invest in America” partnership with more than 90 million Credit Union members in the United States. The Credit Union member-preferred pricing program has been expanded to include all 2010 model year vehicles.
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