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Posts Tagged ‘VW New Midsize Sedan’

VW Passat Will Bring 12,000 Jobs to U.S.

Passat will be major part of VW's plan to sell 800,000 cars in U.S. by 2018.

by on Jan.10, 2011

VW's new Passat is bigger and will start at less than $20,000. It will be built in Chattanooga, Tenn.

Volkswagen is making a $4 billion bet that building its new Passat in the U.S. will help the automaker drive its sales up to 800,000 per year in the U.S. market.

But it will also be a boost to the U.S. economy.  VW’s Ulrich Hackenberg said as the drapes were pulled off of the Passat at the Detroit auto show, that the car will create 2,000 direct jobs at its new plant in Chattanooga, Tenn. In addition, a study shows that it will create 10,000 jobs at suppliers, he said.

News from the North American International Auto Show!

VW has said that the U.S. version of the Passat has a more spacious interior than the European version that was introduced at last year’s Paris Auto Show. The U.S. version.

(Click here to read more about the 2012 Passat).

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Surprise: Volkswagen Names New Midsize Sedan the Passat

First model planned for maker’s new U.S. assembly plant will start at under $20,000.

by on Jan.10, 2011

Volkswagen sticks with the time-tested Passat name for its New Midsize Sedan.

Drum roll, please?  And the name for the sedan that could determine the future of Volkswagen’s U.S. franchise?  Passat.

Say that again?  Passat.  The all-new 4-door, until now known by its codename, NMS, or New Midsize Sedan, is getting a familiar name, the same one that VW has used for nearly two decades.

Nonetheless, the maker asserted, at an invitation-only event prior to the opening of the Detroit Auto Show, the 2012 Passat sold in the U.S. will be a very different car from the sedan bearing that nameplate in the rest of the world.

It will need to be.  VW has very ambitious plans for the U.S., the only major market where it has been stuck in also-ran territory.  By 2018, the maker wants to roughly triple sales volume to 800,000 a year – critical if it expects to meet its corporate goal of displacing Toyota as the world’s largest automaker.

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First Look: 2012 Volkswagen Midsize Sedan

First new product for new Chattanooga plant revealed.

by on Oct.28, 2009

VW provides a first sneak peek at the 2012 Volkswagen Midsize Sedan, scheduled for production in Tennessee.

VW provides a first sneak peek at the 2012 Volkswagen Midsize Sedan, scheduled for production in Tennessee.

It isn’t much.  Let’s get that out of the way right up front, but it’s nonetheless the first glimpse we’ve been given of the midsize sedan Volkswagen plans to produce at its all-new Chattanooga assembly plant, which is still more than a year away from opening.

Volkswagen of America’s high-flying CEO, Stefan Jacoby, has set some tough targets for the automaker.  It’s aiming to more than double sales, by 2018, to 800,000 units a year, significantly better than it did even back in the days when the original Beetle dominated the subcompact and import market segments.

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Of course, it’s a very different VW today.  The so-called “New” Beetle is little more than a market afterthought, and the company now offers a wide range of products, from the compact Golf up to the big Touareg sport-utility vehicle.  But VW is betting that it needs to take a big step up from its current midsize offering, the Passat.

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