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Volkswagen, Audi Expect to “Electrify” Entire Line-Up

Conventional gas models could be dropped in favor of hybrids, plug-ins, battery-electric vehicles.

by on Sep.16, 2015

The Audi e-tron Quattro SUV Concept will be followed by a production model around 2018.

Long focused on high-mileage diesels, Volkswagen and its luxury arm Audi are suddenly getting charged up about battery power. So much so, in fact, that virtually all of the vehicles sold by both the mainstream VW and high-line Audi brands will offer some form of “electrified” options in the near future.

The German brands may even start dropping some conventional gas and diesel models in favor of hybrids, plug-ins and pure battery-electric vehicles, officials noted during a series of interviews at the Frankfurt Motor Show. Even sibling brands Bentley and Porsche are getting into the battery act, the former planning a new plug-in SUV, and the sports carmaker coming to Frankfurt with a 600-horsepower performance model.

Plug In!

“Every car will be electrified,” said Ulrich Hackenberg, the board member overseeing technical development at Audi. And while new fuel economy and emissions mandates are factors driving the shift, he also believes that consumers will find the next generation of electrified vehicles attractive and compelling.


VW Going Electric at Detroit Auto Show

German maker to unveil Passat hybrid and a new battery car.

by on Dec.14, 2011

Volkswagen will reveal a new hybrid version of the Passat sedan during the Detroit Auto Show.

Volkswagen hopes to charge into the upcoming Detroit Auto Show with a pair of battery-based vehicles including a new hybrid version of its hot-selling Passat sedan.

The German maker is better known for its commitment to diesel technology, so-called “oil burners” accounting for as much as a third of the sales of some of its U.S. models.  But to win over the growing “green car” segment, both here and abroad, VW has been putting a bigger emphasis on electric propulsion.

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The arrival of a Passat hybrid would follow the launch of the maker’s first gas-electric model, the Touareg Hybrid, last year.  The newer offering is due to market by November as a 2013 model.

As for the battery-electric vehicle that Volkswagen plans to show in Detroit the maker isn’t ready to release details beyond saying the small zero-emissions vehicle will not be the same E-Up model that it first revealed during the Frankfurt Motor Show in September 2009.