The Volvo Concept Coupe draws its inspiration from the maker's old P1800 model.
Automotive designers often look into the rearview mirror when searching for new idea. The latest version of the Volkswagen Beetle is perhaps the best modern example. But don’t use the word “retro,” stylists typically preferring the term, “DNA” to describe the look they were going for.
Or, in the case of Volvo, “the essence” of what the Swedish automaker stands for, explains new design chief Thomas Ingenlath, as he explains the motivation behind the new Volvo Concept Coupe making its debut this week at the Frankfurt Motor Show.
For those who might associate Volvo with the bland and boxy designs of decades past, the Concept Coupe could come as a shock. Then again, those more familiar with Volvo over the ages will quickly see the clear influence of the maker’s old P1800 sports car, produced between 1961 and 1973. Ingenlath admits it serves as a strong influence – not only for the Frankfurt show car but for the production designs Volvo plans to bring to market over the next few years.
“It’s the essence of what we’re doing,” Ingenlath says during an interview with TheDetroitBureau.com. “We’re taking the heritage of Volvo and remaking it as a convincing case for the future.”