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Volvo Unveils New XC40 and S40 Concepts

Underlying CMA platform will be shared with Chinese parent Geely.

by on May.19, 2016

This concept will reappear next year as the completely redesigned Volvo XC40.

Volvo is in the midst of a complete brand makeover, and the automaker is giving us a hint of its next move in an aggressive, top-to-bottom product rollout with the unveiling of the new S40 and XC40 concepts.

Both models will mark a significant step forward, but not only for the Swedish automaker. In production, the next-gen Volvo XC40 and Volvo S40 models will ride on the maker’s all-new Compact Modular Architecture which is designed to be shared with Chinese parent Geely. It is, in fact, a key to Geely’s long-term goal to transform itself into a truly global automaker.

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“CMA has helped us to capture something special, something youthful in our new concept cars. They have an energy, a disruptive and engaging urban character that makes them stand out,” said Thomas Ingenlath, Volvo’s senior vice president of design.

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Geely Investing $11 Bil in Volvo

Plans to rapidly expand Swedish maker’s presence in China.

by on Apr.09, 2012

Geely Chairman Li Shufu and Volvo CEO Stefan Jacoby.

Volvo is about to get a helping hand – a big one – from its Chinese parent, Geely Automobile Holdings, which plans to pump $11 billion into the Swedish maker.

According to a report in Wirtschafts Woche, the investment is intended to increase Volvo’s presence in the growing Chinese market.  Among other things, Geely wants to increase Volvo’s R&D, introduce new technologies and build a new engine plant.  Volvo is planning to migrate to a 4-cylinder-only powertrain strategy in the coming years.

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“We want to revive Volvo and give the brand its strength back,” Geely Chairman Li Shufu told the German weekly.

Exactly where the money will come from is a matter of debate.  While Chairman Li made it sound like Geely will be raising the capital, Volvo Per-Ake Froberg told the Reuters news service that the Swedish maker will have to come up with the capital.

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First Drive: Volvo C30 Electric

Lease price, $2,100 a month, should plunge when next Volvo battery car debuts.

by on Mar.28, 2011

Volvo plans to produce only about 400 of the C30 Electric coupes, but the drivetrain will soon reappear in a new mass-market battery car.

The little coupe slips out the side door of a nondescript warehouse on the fringe of Indianapolis.  Tickling the throttle it surges ahead and effortlessly merges into traffic, yet so quiet it’s easy to miss as it rushes by.  Were it not for the bright white decals on the side of the car and the chrome DRIVe badge on the back one might not even notice the Volvo C30 Electric.

But the little coupe is the latest entry in a growing revolution, the move to electric power.  Later this year, Volvo will put 400 of the C30 Electric battery cars on the road, a quarter of them here in the United States.  They’re part of a project designed to test the new technology before Volvo launches a second battery-electric vehicle, or BEV, targeting a more mainstream market.

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Getting in on the pilot program won’t be cheap.  Volvo expects to lease the C30 battery cars for a whopping 1,500 Euros a month, about $2,100 at the current exchange rate.  That’s nearly six times more than you’d pay to lease either the new Nissan Leaf BEV, or the Chevrolet Volt plug-in hybrid.

Even then, laments Lennart Stegland, president of Volvo’s specialty vehicle subsidiary, the Swedish maker won’t come close to recovering the cost of the development program, never mind the price tag on its 24 kilowatt-hours of lithium-ion batteries.  But so it goes, he sighs, as you launch into an entirely new world of technology.

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Volvo Aiming To Double Sales by 2020

Swedish maker counting on big growth in China – but U.S. remains critical.

by on Nov.23, 2010

The hare beats the tortoise? Stefan Jacoby plans to get Volvo moving fast under its new Chinese owners.

According to Aesop, it took the slow but steady tortoise to beat the hare.  Don’t count on it, says Volvo Cars’ news CEO, Stefan Jacoby.  In today’s ever more competitive auto market, “the fast ones are eating the slow ones.”

Never known for setting a benchmark pace, the former Volkswagen executive says Volvo now plans to be “leaner, better, smarter and, especially, faster,” as it adjusts to life under Chinese ownership.

Sold earlier this year by Ford Motor Co., which decided it needs to get back to basics, Volvo hopes to more than double sales – to 800,000 annually – by 2020.  That goal will not only require speed by a shift in focus, Jacoby told TheDetroitBureau.com.  Look for Volvo to put more emphasis on emerging markets, including places like Brazil, as well as China.  But, Jacoby cautioned, don’t expect the maker to walk away from the U.S., which has traditionally served as its largest single source of sales.

The sale of Volvo to Zhejiang Geely Holding Group came at a critical came, said Jacoby.  The maker has suffered a significant slide, in recent years, only partially to blame on the global economic downturn.  Global sales are expected to reach just 380,000 for all of 2010, and in the U.S. demand is off almost 60% from its 2004 peak – from 140,000 down to just 60,000.

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But Jacoby is the proverbial optimist, looking at what he sees as a half-full glass.  “We are standing at the bottom looking up,” he said.

Part of the challenge will be to find the way to take advantage of the resources – and potential – offered by the Swedish maker’s new parent and Volvo’s Chinese sibling, the Geely brand.

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