We may have to wait for the upcoming Geneva Motor Show to figure out how to pronounce the name of the new Hyundai ix-onic Crossover Concept. (Is that “ick-onic”, “ichs-onic,” or the presumptuous “iconic”?)
For now, we’ll lift their own description, and refer to the concept as an “urban nomad.” It’s appropriate for a small, high-function crossover. Let’s face it, despite all the TV ads showing SUVs and CUVs fording streams and climbing to the highest mountain peeks, most folks simply use them to haul their stuff around town.
Developed at the Hyundai design studio, in Russelsheim, Germany, the sculpted concept vehicle’s high-contrast paint scheme is designed to emphasize the flowing lines of a body that measures just 14.5 feet, nose-to-tail, 6.0 feet wide, and 5.5 feet tall. A new, hexagonal grille is on its way to become a Hyundai brand signature. A high belt line flows off the front and rear wheel arches, giving the ix-onic a solid, planted feel. Those wheel arches have a double-zigzag feel to emphasize the sporty dynamics of the new concept.