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Same Freight Load, Half the Energy?

New Council for Freight Efficiency says it will reinvent trucking.

by on Oct.28, 2009


Burned by a snake-oil salesman approach to technology...

The Rocky Mountain Institute announced this morning the inaugural meeting of the North American Council for Freight Efficiency.

The immodest goal is to reinvent the U.S. trucking industry to carry just as much freight on half as much energy.

RMI claims there is a “lack of trustworthy information evaluating different technologies” for fleets to make investment decisions.

Keep on truckin'!

Keep on truckin'!

The new group as part of RMI’s “MObility and Vehicle Efficiency” team (MOVE), will collect, assess, and circulate information on performance and efficiency benefits to technology developers, fleet owners, and truck drivers, said a statement from the transportation research and consulting team at RMI in Boulder, Colorado.