It wasn’t supposed to be nearly as good a ride. Coming out of the Great Recession, which saw U.S. auto sales plunge to their lowest level in more than half a century, industry planners had expected to see only a modest recovery. But consumers defied expectations and raced to showrooms in record numbers.
Now, however, the good times may be over. While no one appears ready to predict another major downturn, several key analysts are dialing back on their sales forecasts for the coming years.
While the industry’s current, modest growth, “may go into part of next year, we’ve peaked,” said Dave Sullivan, a senior automotive analyst with the consulting firm AutoPacific, Inc. There are signs that much of the market has “already” leveled off, said Sullivan. (more…)