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Ford Super Duty Takes Truck of Texas Title

Nissan, Volvo also nab Lone Star honors.

by on Oct.12, 2016

Ford captured this year's "Truck of Texas" title at the annual Texas Truck Rodeo.

Each fall, truckmakers form a wagon train and trek to the Lone Star State for the annual Texas Truck Rodeo in the hopes of being named “Truck of Texas.”

There may be no truck-focused award that carries more prestige than this one, rooted in the heart of truck country, Texas, which is also known as The Truck State. Makers bring dozens of vehicles to show off, but in the end there is but one winner of the big prize.

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The 2017 Truck of Texas is the 2017 Ford Super Duty, as voted by more than 70 journalists. (more…)

10 Speeds, 11% Mileage Gain for F-150

2017 Ford F-150 with 3.5-liter EcoBoost to get 20 mpg.

by on Oct.06, 2016

Ford's new 10-speed transmission is likely to be very appealing to new truck buyers.

Ford Motor Co.’s costly program to develop the world’s first 10-speed automatic transmission is beginning to pay off, especially for shoppers looking to buy the maker’s 2017 F-150 pickup.

Ford says the gearbox will help it yield an 11% increase in mileage on four-wheel-drive models using Ford’s 3.5-liter EcoBoost V-6 turbo engine. The 2017 F-150 package will yield an average 20 miles per gallon in the EPA’s Combined cycle, up from 18 mpg with the 2016 pickup.

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The new 10-speed was jointly developed by Ford and General Motors and the transmission will eventually be added to a wide variety of different products in each of their line-ups. GM’s first application will come with next year’s launch of the Chevrolet Camaro ZL1. (more…)

Trucks Take Top Tier at Texas State Fair

Ford puts EcoBoost in '17 Raptor, Titan puts out a "Texas" model.

by on Sep.30, 2016

With all of the truck makers on hand, it was Lonzo Anderson and his 2000 Chevy Silverado with 375,000 miles on it that stole the show.

If we’re talking about fall in Texas, the conversation is sure to center on a few things: football and trucks. It’s why automakers flock to the annual Texas State Fair to unveil their latest offerings, and like the state’s well-known high school football teams, the competition is fierce.

The fair has become truck central and this year is no different as the usual suspects all flocked to the Lone Star State to kick up some dirt and brag about which one was best and a few used the annual event to make a couple of big announcements.

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First, Ford announced its 2017 Raptor – equipped with the all-new 3.5-liter twin-turbo high-output EcoBoost engine – with churn out 510 lb.-ft. of torque and 450 horsepower. (more…)

GM Amps Things Up with 2017 Colorado, Canyon Trucks

New V-6 for Chevy, GMC adds two new midsize pickup models.

by on Aug.30, 2016

GM is looking to continue the growth of its midsize truck entries, including new marketing campaigns.

General Motors has made some major inroads into the rebounding midsize truck market with the reborn Chevrolet Colorado and GMC Canyon pickups. Now, it’s looking to build even more momentum with a mix of new variants and improved powertrain options.

That includes an all-new V-6 mated with an eight-speed automatic for mainstream Chevy, while the “professional grade” side of the house adds two new models, the GMC Canyon Denali, and the “off-road-inspired” Canyon All Terrain X.

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Once written off for dead, the midsize market has shown new life during the last two years, in large part due to the return of the Colorado and Canyon models, analysts contend. In turn, the strong demand for the two GM models “has justified our continued investment in midsize pickups,” said Anita Burke, chief engineer for Colorado. (more…)

Proposed Federal Emissions Rules Make Trucks Greener

Transportation companies on-board with new regs.

by on Aug.16, 2016

Newly proposed emissions rules for semi trucks and heavy duty trucks call for significant cuts in emissions.

The push to make passenger vehicles more environmentally friendly spilled over to heavy duty and semi trucks today as federal regulators proposed new emissions standards and goals for those vehicles today.

The new regulations issued by the U.S. Environmental Protection Agency and National Highway Traffic Safety Administrationaim for a 10% overall reduction in greenhouse gases.

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“Manufacturers are innovating and developing new technologies at a faster pace than we expected,” said Dan Utech, deputy assistant to President Obama for climate change and energy. (more…)

Nissan Expands Titan, Titan XD Line-Up with New Single Cab Models

Both models deliver added cargo, tow capacity.

by on Jul.26, 2016

Nissan introduced its new single cab versions of the 2017 Titan and Titan XD.

Aiming to do a better job competing with the established Detroit pickups, Nissan is adding an assortment of different versions of its second-generation Titan truck, and the latest to roll out is the Single Cab model.

Make that “models,” as there will be single-row version of both the standard-duty 2017 Nissan Titan and the maker’s medium-duty Titan XD.

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“Once we complete the roll-out of all Titan cab, bed, powertrain and grade level configurations, our all-new TITAN family will cover about 85% of the total light pickup marketplace,” said Rich Miller, Nissan North America’s director of Product Planning for Trucks, SUVs and Commercial Vehicles. (more…)

US Truck Sales Battle Begins Heating Up

GM tagged for higher incentives, Ford called out for towing claims.

by on Jul.21, 2016

GM's competitors are wondering if supply levels are low then why do they need spend more on incentives.

(This story has been updated with additional information.)

Sales of pickup trucks have boomed this year, but so too has the competition for sales, which is heating up across the board.

General Motors, for example, has been called out for raising incentives recently, according to a widely circulated piece from Bloomberg News.

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Incentives averaged $7,962 on the Chevrolet Silverado, up 76% from June levels, and $9,457 on the GMC Sierra, an increase of 147%, according to J.D. Power data obtained by Bloomberg. (more…)

Mopar Back with Limited-Edition ’16 Ram Rebel

Truck side of automaker gets tweaked. 

by on Jun.16, 2016

Mopar got its hands on the this Ram Rebel and upped the performance and the toughness.

Fiat Chrysler’s in-house performance and parts shop is back with another in a string of amped-up models – but for the first time it is turning to the truck side of the FCA product line-up.

The plan is to offer just 500 of the Mopar ’16 Ram Rebel trucks, the latest in a portfolio of specially modified vehicles that have, in the past, included the Challenger, Charger, Chrysler 300 and Dart. The decision to go with the Ram pickup is a no-brainer considering the surge in demand for light trucks, and pickups, in particular.

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The Mopar ’16 Ram Rebel will feature a unique look, and plenty of performance accessories from the service and parts division’s extensive catalogue. Those include new intake and exhaust components, unique wheels and plenty of loud graphics. (more…)

Honda Shows Up Silverado, F-150 with New Video

Honda touts features of new Ridgeline unmatched by Ford, Chevy.

by on Jun.13, 2016

Not wanting to be left out of the "Great Truck Bed Debate of 2016," Honda provided its own video about the durability of its composite bed.

Anything Chevy and Ford can do, Honda can do better.

That’s what the Japanese automaker appears to be telling the other two makers in a new video it released on the heels of the Chevy video questioning the durability of the aluminum bed of the Ford F-150.

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Chevy dropped 800-plus pounds of landscaping bricks into the steel bed of the Silverado and bed of the F-150. After the stones are removed, the rolled steel bed of the Chevy shows just scratches and a few dents while the F-150’s bed showed punctures and a crack. Then they allowed several “real people, not actors” to have a look. (more…)

Chevy Needles Ford About Lightweight Status

Ford still outselling Chevy through May.

by on Jun.08, 2016

Chevy fired another salvo in the escalating ad war against Ford, claiming the aluminum bed of the Ford is more easily damaged by everyday mishaps on the job.

While not quite to level of hype associated with “The Rumble in the Jungle” or the “Thrilla in Manilla,” the escalating war of words between Chevy and Ford went another round with Chevy challenging the toughness of Ford’s aluminum truck bed.

As part of its latest marketing salvo, Chevy debuted a series of new videos, including one featuring a Chevy Silverado and Ford F-150 getting more than 800 pounds of landscaping blocks dropped into the bed of each … and the aftermath.

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After the stones are removed, the rolled steel bed of the Chevy shows just scratches and a few dents while the F-150’s bed showed punctures and a crack. Then they allowed several “real people, not actors” to have a look. (more…)