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Ford Faces Lawsuit Alleging “False” Mileage Claims

Concerns growing about the gap between advertised and real-world mileage.

by on Dec.27, 2012

Ford's mileage claims for the C-Max Hybrid have come under question.

Ford Motor Co. is facing a class action lawsuit alleging the maker’s mileage claims for two new hybrid models are “false and misleading.”

The maker has made fuel economy a major part of its advertising pitch for new products, notably including the 2013 C-Max Hybrid and Fusion Hybrid models. But its official ratings have come in for criticism, notably from such influential sources as Consumer Reports magazine.

But Ford is by no means alone. Korean siblings Kia and Hyundai recently had to roll back their own mileage numbers by as much as 6 mpg after conceding they fudged the official government testing process.

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“In its advertising and marketing campaign for the vehicles, Ford claimed that the C-Max Hybrid and Fusion Hybrid achieved a class leading 47 Miles Per Gallon,” reads part of the lawsuit filed by California-based law firm McCuneWright. “These materials helped Ford achieve record sales for the first two months of C-MAX Hybrid sales, outselling its rival, hybrid sales leader Toyota, but there was a problem. These ads were false.”

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