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Toyota Putting C-HR into Production

Close-to-ready model coming to Geneva in 2016

by on Sep.16, 2015

The Toyota C-HR concept is going to be a production vehicle, according to Toyota.

Toyota’s newest iteration of its C-HR concept vehicle features a variety of more practical enhancements that forced observers to wonder if the crossover might be moving toward production? Wonder no more, it is.

The updated concept represents a step toward commercialization, with changes such as the shift from a three-door to a five-door format made from a practicality standpoint, the automaker said. Additionally, the roof color scheme has been changed from a two-tone (blue and black) to a uniform glossy black color scheme.

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The Japanese maker said it plans to have a mainstream version of the C-HR at the Geneva Motor Show next March. The C-HR was initially introduced during the 2014 Paris Motor Show and attracted enough attention to force the maker to consider the long-term prospects. (more…)

Toyota C-HR Moves Closer to Production

Concept crossover features new, advanced hybrid system.

by on Sep.15, 2015

Toyota appears to be moving closer to entering the compact crossover segment with the latest C-HR.

Toyota is driving into Frankfurt with a new small crossover and a new design language.

A year after unveiling the original C-HR concept, the Japanese maker is back with an updated design that appears to be a step closer to production. The updated version of the Toyota C-HR also appears to help the Japanese maker pull together in a cohesive whole some of the design details it has been showing off in other recent offerings, including the new Camry and Corolla models.

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“This highly innovative design study for a stylish, lightweight and dynamic hybrid crossover is designed to stand out in an increasingly homogeneous marketplace,” Toyota declared in a release describing its plans for the 2015 Frankfurt Motor Show.


Toyota Proclaims “We’re Back”

Maker aims to regain lost ground in Europe – and then some.

by on Sep.14, 2011

Despite the year's product shortages, Toyota of Europe CEO Didier Leroy expects the maker to handily top its strong 2010 sales.

“We’re back,” proclaimed Didier Leroy, the CEO of Toyota of Europe, as he began the maker’s press preview at the 2011 Frankfurt Motor Show.

That might have seemed an odd thing to say less than a year ago, when Toyota seemed to have unstoppable momentum.  But that was before the Japanese earthquake of March 11 that brought the country’s auto industry to a near stop.  In the months that followed, Toyota lost about three-quarters of a million units of production.

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Working frantically with its suppliers, the maker says it has not gotten its plants in Japan, the U.S. and Europe back up and running at normal capacity as of this week.  Now it has to play a game of catch-up.


Toyota Formally Launches First Plug-In

Bringing range of hybrids to Europe.

by on Sep.14, 2011

The new Toyota Prius Plug-in on display at the Frankfurt Motor Show.

Underscoring the small but fast-growing presence of hybrids in Europe, Toyota brought its Prius Plug-in to Europe for its official world debut this week.

The plug-in will become part of an expanding “family” of hybrids sharing the Prius name, Didier Leroy, President of Toyota of Europe, told an audience at the Frankfurt Motor Show.  Set to reach the U.S. market, as well, in the coming months, the Prius Plug-in will have a larger battery pack than the conventional Toyota hybrid to permit it to drive longer distances in pure electric vehicle mode.

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Range will still be a modest 14.5 miles in battery mode – and will restrict the vehicle to speeds of around 60 mph.  That’s in sharp contrast to the Chevrolet Volt “extended-range electric vehicle” and its European sibling, the Opel Ampera, which get about 35 miles on a charge and can be used in electric mode at speeds up to around 90 mph.

Toyota, however, plans to sharply undercut the price of the two Detroit offerings.  Though the maker won’t reveal figures until closer to launch industry analysts expect something around or under $30,000 in the States – minus the federal $7,500 tax credit.  That could mean a buyer would get a plug-in from Toyota for about $10,000 less than a Volt.