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Posts Tagged ‘Toyota Corolla’

Ford, Toyota to Invest Combined $3.5 Bil in Mexico

Makers join growing list of makers expanding ops South of the Border.

by on Apr.15, 2015

Toyota confirms it will build the next-generation Corolla model at a new plant in Mexico.

Following announcements of major investments in both Mexico and India, Ford Motor Co. is set to make a $2.5 billion bet closer to home. Meanwhile, Toyota Motor Co. has confirmed recent reports that it will invest $1 billion in a new Central Mexican plant to produce its compact Corolla model.

Toyota and Ford will join a growing list of manufacturers either entering or expanding operations in Mexico which is now one of the world’s largest producers of automobiles. That includes carmakers from Europe, Asia and Detroit, as well.

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While Ford is not officially confirming the announcement — stating it “cannot comment on future product or manufacturing plans” – Toyota North American CEO Jim Lentz said the new Corolla plant is part of a “strategic re-thinking of how and where we build our products will create new opportunities for our company, our business partners and our team members across the region.”


Toyota Eyes New Wave of Expansion

by on Apr.06, 2015

Toyota is expected to build the next-generation Corolla model at a new plant in Mexico.

With auto sales expected to increase in key market around the world, Toyota is apparently looking to expand its capacity by building new assembly plants in China and Mexico.

Press reports from Tokyo said that the Japanese auto giant anticipates investing $1.3 billion to build the new plants – a move that would reverse a ban on new factories imposed by Chairman Akio Toyoda when he took over as the company’s top executive.

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Just last week, senior Toyota officials announced the first part of their new growth plan, dubbed Toyota New Global Architecture, or TNGA. The use of the word was fitting, analysts noted, because a key step will be the introduction of new vehicle architectures, or platforms for at least half of its vehicles by 2020.


GM Invests $50 Million to Keep Compact Cruzing

Chevy Cruze faring well in tough market segment

by on May.02, 2014

At 46 mpg Chevy Cruze Turbo Diesel is one reason why the car is selling well in the very competitive segment.

With the next generation Cruze making its debut in China last month, General Motors has committed to building the next generation Cruze for North America in its big assembly complex in Lordstown, Ohio.

GM said is investing $50 million for a new flexible Trim Shop and upgrades to the Press Room at the Lordstown Complex for the next-generation Chevrolet Cruze compact sedan.

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“This investment will enhance our customer responsiveness while providing our team with the tools and processes needed to be the best at building the next generation Cruze,” said Lordstown Plant Manager Bob Parcell. (more…)

Ford, Toyota Continue Scrap over Small Car Sales

Japanese maker claims victory by just 906 Corollas.

by on Apr.15, 2014

Toyota is claiming the Corolla was the best-selling nameplate in the world in 2013.

The Battle of Worldwide Budget Sales continued today. Less than a week after Ford touted the Focus as the world’s best-selling nameplate, Toyota is saying not so fast.

The debate over the best-selling car in the world has gone back and for between Ford and Toyota for a few years now with Toyota claiming the Corolla has been the top dog. However, Ford has countered that Toyota pads its numbers with variants of the Corolla that really bear little resemblance to the maker’s entry-level model.

Playing it Safe!

However, this year may be different. (more…)

Ford Declares Focus World’s #1 Nameplate

Toyota may again dispute claims, however.

by on Jan.27, 2014

Ford contends Focus widened its lead over the Toyota Corolla - a claim the Japanese maker disputes.

The Ford Focus is again the world’s best-selling nameplate, according to the Detroit maker, widening its lead over long-time global leader Toyota Corolla as sales of Ford’s compact model surged 16% last year.

But it remains to be seen whether Ford’s claim will go unchallenged. Toyota has repeatedly complained that its sales were being significantly undercounted and contends that the Corolla remained the best-seller in 2012.  It may make a similar counter-claiming for 2013.

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If anything, Ford contends the gap widened by 75,000 units between the Focus and Corolla last year, however, in large part due to growing demand in China where the Ford Focus is now ranked the best-selling passenger car nameplate. Worldwide, buyers registered 856,587 Ford Focus models during the first nine months of 2013, up 16.1%, according to data from global vehicle tracking firm R.L. Polk.


2014 Toyota Corolla Gets “Marginal” Rating in New IIHS Crash Test

Compact model barely passes offset test; does better in other tests.

by on Oct.04, 2013

The 2014 Toyota Corolla received a "marginal" rating on the IIHS frontal overlap crash test. The test is designed to simulate real-world conditions.

Toyota’s touted new Corolla model received a mere “Marginal” rating in a new crash test designed to reflect real-world conditions, though it fared better in other tests conducted by the Insurance Institute for Highway Safety.

Toyota isn’t alone, however. A number of new models, including a half-dozen other small cars, have had problems passing the IIHS small overlap frontal crash test – which is expected to lead to significant vehicle design changes in the coming years.

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But the poor performance of the 2014 Toyota Corolla redesign could be a problem for the maker’s hopes of maintaining the compact sedan’s dominance in its increasingly competitive segment. (more…)

Toyota Latest Maker to Expand Exports from US Plants

Growing list of American-made cars now heading abroad.

by on Sep.26, 2013

Toyota will begin shipping American-made Corolla sedans abroad next year.

Toyota plans to begin shipping U.S.-made Corolla sedans to 18 countries in Latin America and the Caribbean starting next year.

The move is part of a rapid ramp-up of exports from the U.S. by the world’s largest automaker which already ships vehicles from the States to markets as diverse as Europe and Asia. And Toyota isn’t alone, a growing number of its competitors also using the U.S. as an export base to take advantage of the weak dollar – and their expanding North American production networks.

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“Toyota’s U.S. manufacturing operations continue to grow as a key supplier of cars and trucks for global markets, which is only possible thanks to the dedication and high-quality work of our team members here,” said Jim Lentz, CEO of Toyota’s North America Region, “the export of U.S.-built Corolla sedans to Latin America and the Caribbean will help to further solidify our U.S. manufacturing base.”


Toyota Weighs Option for Corolla Hatchback

Sees 5-door as appealing to Millennial males.

by on Aug.27, 2013

The 2014 Toyota Corolla makes its official debut. A hatchback version could be in the offing.

Toyota is contemplating the option of adding a five-door hatchback version of the all-new 2014 Toyota Corolla in an effort to attract more of the younger buyers the Japanese giant has been struggling to win over.

While the ideas has been discussed inside the company in some detail, senior Toyota executives in the United States and Japan have not yet signed off on the project, officials cautioned

“Nothing is envisioned,” at this point, said Shinici Yasui, the chief engineer responsible for the Corolla, the sedan version of which has gone through a complete redesign for the 2014 model-year.

More than Just the Headlines!

Nonetheless, Yasui indicated that Toyota was concerned about the opinions of younger buyers who have been showing a renewed interest in hatchbacks – a body style particularly popular in both Europe and Japan. And a few key models, such as the hot-selling Chevrolet Sonic and Spark, as well as the Ford Fiesta, have shown the potential for bringing three- and five-door body styles to the U.S.


Toyota Counts on New Corolla to Drive Sales

Maker expects styling to draw new young buyers to compact.

by on Aug.22, 2013

The new Toyota Corolla sheds the plain vanilla design of the past to draw young buyers who have no loyalty to the brand.

Toyota is counting on an all-new version of its compact Corolla to not only boost sales but also to give a lift to its reputation as it migrates from traditionally safe, if plain vanilla, designs, to more passionate styling.

That could prove critical as competitors such as Nissan, Hyundai and Ford begin to gain on Toyota in key segments with more stylish products. Company officials at the Japanese giant admit they needed a “radically different” approach in order to build traction with young buyers now entering the market who are less brand loyal than the Baby Boomers who have traditionally been Toyota’s foundation in the U.S. market.

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The launch of the 2014 Corolla is designed to lure those agnostic buyers to the brand. The new model will also help Corolla finish off a strong year with about 300,000, according to Jim Colon, Toyota Motor Sales vice president of marketing communications. (more…)

First Look: All-New 2014 Toyota Corolla

Sedan gets bolder design, more room, better mileage.

by on Jun.07, 2013

An all-new 2014 Toyota Corolla makes its entrance during a flashy media event in LA.

With the help of spotlights and acrobats, an all-new version of the Toyota Corolla made its splashy entrance in an old aircraft hangar in Santa Monica, Calif. as hundreds of journalists and guests waited to see what the Japanese automaker might have in store for the perennially best-selling compact sedan.

Often faulted for its conservative styling and generally boring handling and performance, consumers in the U.S. and another 153 countries have nonetheless long embraced the Corolla – which has sold more than 40 million copies since it was first introduced in Japan in 1966. But with competition in the compact market rapidly heating up, Toyota has delivered what it bills as not just a more stylish sedan, but one with lots more room and a renewed focus on fuel economy.

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“We’ve listened to our customers,” said Toyota Division General Manager Bill Fay, who said the objective was to elevate the impact the new Corolla has on individual motorists. “It looks sportier and feels better.”