The National Highway Traffic Safety Administration has started a new website for anyone who wants to learn more about what the Secretary of Transportation, Ray LaHood, calls the “deadly practice.”
The site has news, statistics, the latest research, a summary of state and local laws, and answers to frequently asked questions.
LaHood says his favorite part of the site is the public service television ad in the upper right corner. This 30-second spot–”Calling Plan”–airs nationally this week and makes its point in the clearest possible terms: “driving without distraction should be common sense.”
Money versus sense
Well, there’s common sense. And there’s money. Electronics, cellphone suppliers and automakers are resisting fixing what is a clear-cut safety issue, putting profits ahead of people, while NHTSA undertakes symbolic actions that do not effectively deal with the growing problem.
In 2008, nearly 6,000 people died on American roadways in crashes that involved distracted driving, according to NHTSA. Distracted driving involves anything that takes your eyes off the road for more than two seconds, takes your hands off the steering wheel, or interrupts your concentration while driving.