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Automakers Wondering about 2018 After Slow December

Makers, analysts looking for sales to fall, but how far?

by on Jan.04, 2018

Sport-utility vehicles, like the Hyundai Sante Fe, dominated sales in 2017.

A tough December that forced car makers to utilize tactics such as selling to rental fleets and heavy promotions have left car makers pondering what’s in store for 2018.

A seven-year expansion in sales ended with a small downturn in 2017 that was felt up and down the value chain as automakers such as Mercedes-Benz, BMW, Lexus and Cadillac as well as Ford, Chevrolet, Toyota, Kia and Hyundai saw their sales lost ground. Ford acknowledged boosting its sales to rental fleets at the end of the year, while Nissan, Toyota and Hyundai-Kia boosted deliveries to rental fleets.

Sales News!

Meanwhile, economists tied to the industry are debating whether the increases in interest rates approved and planned by the Federal Reserve Board will have a significant impact on sales in 2018. (more…)