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Tesla Adding 100 Service Centers as Model 3 Launches

Move considered critical as automaker goes from niche to mainstream.

by on Jul.12, 2017

Tesla has been launching non-traditional showrooms and displays, like this one at a Nordstrom's.

Tesla plans to add at least 100 new service centers, as well as 1,400 service technicians and a fleet of service vans to keep pace with the planned, rapid ramp-up of production of its first high-volume product, the Model 3.

With sales expected to grow to as much as 500,000 vehicles next year – a six-fold increase over the 84,000 sold in 2016 – Tesla’s current service and repair network would be overwhelmed, many analysts have warned, even if the new Model 3 were to come to market with industry benchmark quality and reliability. Tesla current only has about 150 service centers in operation to cover the entire U.S. market.

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Despite a price tag that runs less than half that of a current Model S, buyers of the new Model 3 “will have high expectations” for their new vehicles, said David Sullivan, a senior analyst with AutoPacific, Inc.

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