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Former Renault/Nissan Star Carlos Tavares Lands Peugeot’s Top Job

Faces major challenges at floundering French automaker.

by on Nov.27, 2013

Carlos Tavares, seen during his years at Renault/Nissan with a Nissan Leaf battery car.

Less than three months after falling from grace as the likely successor to Renault/Nissan Alliance CEO Carlos Ghosn, Carlos Tavares has resurfaced – and he won’t have to move very far, taking on a new assignment as the CEO of the troubled PSA Peugeot Citroen.

Considered one of the global auto industry’s rising stars, the 55-year-old Tavares had a potentially career-ruining flame-out in August when he announced during an interview that he’d like to leave his job as chief operating officer of Renault for a job as CEO of one of Detroit’s Big Three makers.  That didn’t sit well with his then-boss Ghosn who quickly gave Tavares his walking papers.

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Exactly why Tavares spoke out was unclear.  So was the potential fallout, some observers wondering if the Portugese-born executive was simply letting the world know he wanted a better job – others warned that Tavares might have made himself untouchable.  But it turns out his timing was close to perfect and his method far from madness.

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