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Tata Nano Coming…Someday…Maybe

Timing and price unknown. We’re doubtful about its prospects.

by on Jan.15, 2010

By the time you add a larger engine, as well as emissions, safety and basic features Americans expect, the price advantage is gone.

The little Indian car that has made big headlines around the world showed up in Detroit this week, but only in prototype form.  Executives from Tata Technologies said they were not quite sure when a production version of the $2,500 Nano would be heading for U.S. shores.

And by the time it gets here you can kiss the low, low price good bye.

The one-off of the Nano, which recently launched in Tata’s home market made its debut at the Detroit Science Center, part of a program marking the opening of the 2010 North American International Auto Show in Detroit.

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Analysis!

Warren Harris, Tata Technolgies president and chief operating officer in North America, noted that the company’s eponymous founder, Rattan Tata, has said the Nano would eventually go on sale in the U.S.  But the timing is far from certain.  (more…)