Over the years, we have learned to pay close attention when Mazda rolls out a new concept vehicle. Chances are that we’ll see the design again, as even the most extreme show cars tend to have a clear influence on the Japanese maker’s upcoming production models.
So it seems to be with the new Mazda Harumi Concept making its debut outing at the 2014 Geneva Motor Show. The little prototype is, according to the maker, a “foreshadowing” of what’s to come when it launches its next-generation Mazda2 minivar.
In sharp contrast to some of its more conservative Asian rivals, Mazda has been pushing the limits of design and using its show cars to gauge both media and consumer reaction. And if the Harumi is any indication, it could strike a responsive chord with those who’ve grown tired of the formula that has long contended that buyers on a budget must settle for bland and boring econoboxes.