Subaru is betting the latest Forester remake will help it continue its ongoing string of sales records in 2013.
With 2012 already another notch in its string of five consecutive annual sales records, Subaru is preparing for a big 2013 as it launches the all-new 2014 Subaru Forester.
The latest model made its appearance durin the press previews for the Los Angeles Auto Show on its way to a spring arrival in U.S. showrooms.
While perhaps not quite the blockbuster of the original Outback line, the Forester has been a solid and reliable member of the Subaru line-up, sales increasing by 60% even during the deep automotive recession of recent years. Now, with the U.S. auto industry in a spirited recovery, Subaru is hoping to gain even more momentum.
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Tom Doll, Subaru’s chief operating officer, said the next generation Forester builds on the qualities that have made it so popular with owners over the years, combining both the all-wheel-drive capability of classic Subaru models with the aggressive spirit of the maker’s WRX.