Who is a potential car buyer supposed to trust when they’re looking for a high-quality car?
In its newly released APEAL study, widely followed research firm J.D. Power and Associates ranked Porsche number one among luxury marques while Mini was named the top “non-premium” brand. Yet, just a month before, another Power survey, the Initial Quality Study, ranked Mini well below average.
The IQS also named Fiat the absolute worst of 33 brands, with Chrysler only slightly better. Yet, in the Total Quality Index published by research firm Strategic Vision last week, Fiat Chrysler was named the industry’s top-ranked manufacturer, with six models, including the little Fiat 500 and the Dodge Charger muscle car, named best-in-segment. And yet another study, the Vehicle Satisfaction Awards, put the Koreans at the top. (more…)