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Ford Wants 2010 Fusion Owners for Publicity Stunt

On Facebook and want to rally? The car could be paid off.

by on Oct.21, 2009

Fress gas for Facebook product plugs.

Free car and gas for Facebook product plugs.

Ford Motor Company is looking for 2010 Fusion and Fusion Hybrid owners to participate in a publicity stunt dubbed Fusion 41, which is an automotive relay race designed to build awareness around the all-new Fusion.

The Fusion owner of the winning team will have their vehicle paid off, and team members will win free gas for one year.

Eight Fusion owners from throughout the country will be selected to participate in the program. They will be chosen based on their “passion” for Fusion and their ability to share “compelling information” about the vehicle on the Internet. Applicants must have a current Facebook profile with a minimum of 100 friends and an active photo collection. (Apply at www.fusion41.com before November 6.)

Each of the eight Fusion owners will then choose four friends or family members to join their team, and each team will be given a 2010 Ford Fusion or Fusion Hybrid to drive in an automotive relay race. To complete the relay, each team member must fulfill an assigned task within 41 hours, tracking competitive variables such as miles driven, stops made or the number of passengers picked up.

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