In the car business, naming vehicles is an art all to itself. But now Hyundai is following a practice pioneered by Ford with its wide range of “F-Series” pickups, and more recently, Toyota with its Prius “family. Now, the Korean carmaker will go the same route, utilizing the Santa Fe name for two distinctly different vehicles.
Hyundai showed off the production version of the latest model to wear the Santa Fe badge, a new three-row six (or seven) seat crossover, at the 2012 LA Auto Show. A two-row, five-seater dubbed the Santa Fe Sport, has been on sale since August.
John Krafcik, the Hyundai of America of chief executive officer once oversaw Ford F-Series engineering. Ford has traditionally treated all the various full-size pickups – from single-row, light-duty models to heavy-duty crew-cab trucks with extended beds – as a single nameplate. The all-encompassing F-Series has been America’s best-selling vehicle for more than 30 years.