From the all-new C7 Chevrolet Corvette to the next-generation Mercedes-Benz E-Class, the Detroit Auto Show is hoping to deliver something new for everyone when it opens its doors next month.
Formally known as the 2013 North American International Auto Show, the event has developed a reputation as the most important car show in the U.S. and one of the five must-see shows worldwide. And it intends to maintain that status with an estimated 53 to 56 new products scheduled to debut on the floor of newly expanded Detroit’s Cobo Center.
“Somewhere between 80% to 90% of them will be worldwide introductions,” says Rod Alberts, executive director of the Detroit Auto Dealers Association, or DADA, the trade group that runs the annual show.
Manufacturers are scheduled to reveal a broad range of products — from minicars to full-size vans and pickups – during the event, the 25th since the once-modest Detroit Auto Show took on the “international” designation.