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Posts Tagged ‘qoros 3’

Qoros Doubles Down in China

Chinese-Israeli maker adding hatchback to model line-up.

by on Dec.30, 2013

Qoros unveiled a teaser of its newest model for China in 2014: a hatchback.

New car buyers in China will have one more option in 2014. Qoros released a teaser photo of its second model that will debut at the Geneva Motor Show in March.

The new vehicle, which will join the Qoros 3 in the company’s line-up, will go on sale in China after its debut in Europe.

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The yet-to-be-named model is a five-door hatchback that is likely to borrow much of its styling from the aforementioned Qoros 3. In fact, the photo shows the grille of the new model and it looks almost the same as the company’s other model. (more…)

Qoros: Chinese-Israeli Partners Aim to Challenge Auto Industry’s Established Order

Europe key, but will U.S. remain “secondary” to Qoros’ plans?

by on Mar.14, 2013

The Qoros 3 on display in Geneva.

It’s the world’s biggest car market, yet, when it comes to fully-assembled automotive exports, China is little more than a minor player.  But a new and unusual consortium pairing one of the Asian nation’s more ambitious domestic makers with an Israeli billionaire hopes to convince buyers around the world that Chinese cars don’t have to be cheap, shoddy and unsafe.

The product of a 50/50 joint venture between Chery Automobile and Idan Ofer’s Israel Corp., Shanghai-based Qoros Auto Co., Ltd. Made a splashy debut at this month’s Geneva Motor Show with a trio of concept vehicles it has spent the last five years pulling together.

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While Chery is one of China’s largest homegrown brands, the partners decided to reach outside for help in crafting a product line-up that could compete on a global scale. That was a costly but potentially significant decision considering that the current crop of domestic Chinese products don’t stack up well against the offerings of the established automotive order, whether from Honda, Hyundai, Chevrolet or Volkswagen.

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New Qoros Brand Staging Global Debut in Geneva

Taking aim at a global market.

by on Feb.18, 2013

The Qoros 3 sedan will launch in China late this year and land in Europe soon afterwards.

China may be the world’s largest automotive market but when it comes to building vehicles for export it’s more on the par with, say, Turkey. Despite repeated announcements, only a handful of Chinese makers have so far been able to go global, and usually just in select markets, such as Brazil.

But that could soon change. The all-new Chinese brand Qoros plans to make its debut at the 2013 Geneva Motor Show where it will launch not only a new sedan, the Qoros 3, but also two concept studies that it promises will be part of a “rapid expansion of the model range.”

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To make sure it isn’t dismissed lightly, an advance release highlights the fact that the new Chinese maker is tapping a global brain trust of “internationally renowned suppliers such as Magna Steyr, TRW, Continental, Bosch, Getrag, Benteler, Lear, Microsoft, Harman, Neusoft-Alpine and Iconmobile.”

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