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VW Developing Unique, Premium EV Platform for Porsche, Audi, Bentley

BMW goes the opposite direction, abandoning electric-only platform strategy.

by on Mar.09, 2018

The Porsche Mission E Cross Turismo is just a "study" for now, but expect a production version to follow.

The Porsche Mission E Cross Turismo is one of the big hits of this year’s Geneva Motor Show and while officially a concept vehicle, the battery-electric crossover is expected to soon follow into production the Mission E coupe launching next year.

Both cars will ride on a specially developed platform, dubbed J1. Meanwhile, sibling brand Audi’s upcoming E-tron Quattro battery-car will use the same MLB architecture as its more mainstream models, like the A4, as well as the new Bentley Bentayga SUV.

Electrifying News!

But, going forward, Those three luxury brands are partnering up to develop an entirely new and unique platform they will share for all future electric vehicles, according to a senior company official. Codenamed PPE, for Premium Platform Electric, it will go into all Audi, Bentley and Porsche electric vehicles from 2022 on.


First Look: Porsche Mission E Cross Turismo

Mission E battery-car takes on a new SUV shape.

by on Mar.06, 2018

The Porsche Mission E Cross Turismo is just a "study" for now, but expect a production version to follow.

Few marques have been more willing to buck tradition than Porsche. True, performance is the brand’s hallmark, but starting with the launch of the original Cayenne SUV, the Stuttgart-based carmaker has repeatedly pushed beyond its comfort zone.

As radical as a Porsche SUV might once have seemed, however, that was nowhere near as radical as the decision to launch an all-electric sports car, the Mission E barely than a year away from production. And, as we learned today at the Geneva Motor Show, that battery sports car is likely to soon have a companion in the form of Mission E Cross Turismo.

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‘The Mission E Cross Turismo is an expression of how we envision the all-electric future. It combines sportiness and everyday practicality in unique style,” said Porsche AG CEO Oliver Blume. “Our vehicle will be fast to drive, but also quick to recharge and able to replicate its performance time after time.”


Porsche Planning Network of High-Speed Chargers for New Mission E Sports Car

Parent VW will add support with funding for nationwide charger network.

by on Feb.28, 2018

The Porsche Mission E is set to hit U.S. dealer showrooms next year, just as new Level 4 chargers are available.

With its first battery-electric sports car, the Mission E, soon to roll into U.S. showrooms, Porsche said today it will add ultra-fast Level 4 chargers at all 189 of its American dealerships.

That’s on top of the nationwide charging network that parent Volkswagen AG is funding as part of its settlement for cheating on diesel emissions test. VW intends to install 2,800 electric chargers nationwide, though with a heavy emphasis on the EV-friendly California market, its Electrify America project backed by $2 billion in funding.

EV News!

“Charging infrastructure is an extremely important part of the EV experience as a whole,” said Porsche Cars North America CEO Klaus Zellmer, in a blog post that first was released to USA Today. (more…)

Porsche Exec Walks Back “No More Diesel” Declaration

Future diesel offering likely to be Europe only.

by on Feb.27, 2018

The third-generation 2018 Porsche Cayenne will be getting a diesel engine after all ... in Europe only.

Not so fast.

Not words usually applied to Porsche, but in the case of the company’s recent proclamation that it was getting out of the diesel business, the phrase fits as one of Porsche’s senior executives walked back the idea.

Product News!

Apparently, the company plans to launch a new Cayenne this year with a diesel and the Macan getting one is still a possibility. (more…)

Porsche Makes It Official: Diesels are Done

Maker's been slowly cutting diesels from line-up.

by on Feb.20, 2018

Porsche's new Mission E performance electric vehicle is set provide some stiff competition for the Tesla Model S P100D.

Not that it didn’t seem official before, but Porsche is getting out of the diesel engine business in favor of battery-electric powertrains. This will make Porsche the first German automaker to dump diesels entirely.

The company, which is owned by Volkswagen AG, has been slowly divesting its line-up of diesel powerplants for the last couple of years. This was highlighted by the lack of a diesel for the next-gen Cayenne when it debuted last fall.

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Now the Macan and Panamera models equipped with diesels are no longer available with a “no new diesel will be engineered” edict for the Macan S. The move is part of a “cultural shift” a Porsche spokesperson told AutoCar magazine. (more…)

Porsche Plugging In: Half its Line-up Will Be Electrified

German carmaker looking to expand battery-electric use.

by on Jan.18, 2018

Porsche is moving forward with its newest electric vehicle, the Mission E, as it expands its electrification efforts to half of its line-up.

It will be another year before Porsche’s first pure battery-electric vehicle, the Mission E, finally reaches market, but the German sports car brand already is laying out big plans to electrify.

Fully half of all Porsches will use some form of battery power by 2023, according to a presentation by Porsche Cars North American CEO Klaus Zellmer. That is expected to include not only the hybrids and plug-in hybrids currently in the line-up, but also additional BEVs like the Mission E. Porsche officials have also suggested they will eventually electrify even such classic core models as the iconic 911.

An Electrifying News Source!

While such a move might be a stretch for traditional Porsche buyers, the brand has begun bringing in younger buyers who are more open to experimentation, said Zellmer, speaking at the annual Automotive News World Congress. Nearly 80% of the customers who are signing up for the new Porsche Passport subscription service “have not owned a Porsche before,” he noted. (more…)

Porsche Rolls Out Not One, But Four New Models

Third-generation Cayenne sport-ute sees the spotlight too.

by on Nov.30, 2017

Porsche CEO Oliver Blume introduces four new Porsches at this year's Los Angeles Auto Show.

The influence of the California market has on the management of Porsche AG was clearly on display during the press days leading into the Los Angeles Auto Show as the German sports car maker unveiled not one but four new sports cars and the new Porsche Cayenne in the U.S. for the first time.

Oliver Blume, Porsche’s chief executive officer, noted that if California was an independent country, it would be Porsche’s fifth-largest market and Porsche has always paid attention to the preferences of enthusiasts in California who have been instrumental in shaping the Porsche product line throughout the company’s life.

A Real Performer!

“Our cars are built in Southern Germany but they always seem to look better here in Southern California,” Blume said.  (more…)

VW Investing Over $40b on EVs, Autonomous Vehicles

German automaker ups ante in increasingly costly tech battle.

by on Nov.17, 2017

The VW I.D. Crozz concept will become a production battery-electric SUV.

Volkswagen AG said Friday it will spend over 34 billion Euros, or $40 billion between now and 2022 on electrified powertrain technology, autonomous vehicles and other futuristic concepts, aiming to leapfrog key competitors like General Motors and Toyota.

VW already announced plans to offer electrified variants of every model sold by its dozen passenger car brands, including 50 all-electric models, between now and 2025. It also is developing electrified commercial vehicles.

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“We are laying the foundation for making Volkswagen the world’s number-one player in electric mobility by 2025,” Chief Executive Matthias Müller said. “The entire automotive industry is facing fundamental changes in the coming years, which will provide great opportunities, but also require us to put in tremendous efforts.”


Drivers Now Can “Subscribe” For Access to Up to 22 Different Porsche Models

German maker joins growing list of automakers experimenting with new purchase, ownership models.

by on Oct.11, 2017

The third-generation 2018 Porsche Cayenne is part of the German maker's new "subscription" service.

Looking for a Porsche but not sure what you want? Maybe you’d like a 911 for the workweek, a Cayenne for getting away over the weekend.

Now, you won’t have to choose, at least not if you live near the German maker’s U.S. headquarters in Atlanta and sign up for the new Porsche Passport program. The pilot program will offer two subscription levels and, for a price tag of up to $3,000 a month, you’ll be able to slip behind the wheel of as many as 22 different Porsche models pretty much whenever you want.

Industry News!

The subscription program is one of a number of new retail programs automakers are launching in the U.S. – some running as pilots, others reaching out to all potential buyers. The same day the German maker announced the Porsche Passport, Hyundai introduced its own Shopper Assurance program which will include a three-day, money-back guarantee. (more…)

Porsche’s Mission E Compounds Problems for Tesla, Could Cripple Model S

California EV maker facing margin crunch as it struggles to claw into the black.

by on Sep.25, 2017

Tesla's Model S is facing pricing issues, in part, due to increased competition, like the upcoming Porsche Mission E.

For Tesla, the good news is that there are more than enough buyers standing in line for the new Model 3 than the California carmaker can handle through at least early 2019. The bad news is that demand has been sliding for the older Models S and X, forcing Tesla to slash prices by as much as $30,000.

And the challenge could soon get even tougher – for both Tesla’s high-line and lower-end products – as a flood of new competitors enter the market.

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That includes the Porsche Mission E, the German maker’s eagerly awaited first battery-electric vehicle. Set to go on sale in 2019, the German automaker’s CEO this month said that it will enter the market with a base price of “an entry-level Panamera,” or somewhere just south of $90,000. That would position it right on top of the base Tesla Model S. (more…)