Watch your back, Porsche, you’re about to get a challenge from your cross-town rival, Mercedes-Benz.
Hours before the official opening of the 2014 New York Auto Show, Mercedes offered small group of reporters and dealers a brief tease of the all-new sports car it plans to launch later this year. And a top executive confirmed that the new Mercedes-Benz GT will take direct aim at the segment’s benchmark, the Porsche 911.
For the moment, there aren’t many details to go on. Mercedes offered up only a basic sketch of the exterior shape, along with some close-ups of the new GT’s interior, all done up in a seductive red leather.
But Steve Cannon, the CEO of Mercedes-Benz USA, later told TheDetroitBureau.com, “We’re going into space the Porsche 911 has had all to itself for all these years.”