What to do with an icon like the Porsche 911. Fact is it’s been around for nearly half a century and still looks surprisingly much like it did when it first debuted. And so it will still once the new 2012 model – which debuted today at the Frankfurt Motor Show – rolls into showrooms.
Not to say the updated sports car is just more of the same. There are some nice, if subtle, tweaks to the new 911’s design – though one of the biggest changes is the availability of a new 7-speed manual gearbox.
“This car embodies the core values for the brand,” explained CEO Matthias Muller, almost as an apologia for the evolution-over-revolution approach to the new 911’s design. But he also stressed that it’s not all about tradition, it’s also “the ability to look forward.”