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Polestar’s First EV Looks Like Modern Take on Classic Volvo P1800

Order bank opens next week in 18 global markets.

by on Mar.07, 2018

The Volvo P1800 reborn? Not quite. This is the all-new Polestar 1 performance PHEV.

It started out as a motorsports contender then went on to become Volvo’s in-house performance tuner. But with the debut of the Polestar 1 at this week’s Geneva Motor Show, Polestar formally transitions into Volvo’s high-performance sub-brand.

And it will focus exclusively on vehicles with electrified drivetrains. The Polestar 1 features a twin-motor plug-in hybrid coupe churning out an impressive 600 horsepower. Pure battery-electric offerings will follow, company officials said, while adding that they plan to take a novel approach to selling their low-volume, high-performance offerings.


“We will focus on electric mobility and make it a reality by having something that is not just a dogmatic electric vehicle but something that is desirable to drive,” said Thomas Ingenlath, the former head of Volvo design who, late last year, was reassigned to run Polestar.