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Posts Tagged ‘parking assist’

Ford System Can Park Itself – Without a Driver

Like having a high-tech valet built into the car.

by on Oct.08, 2013

An animation shows a motorist using a keyfob control to have his Ford vehicle park itself remotely.

A growing number of vehicles are currently being offered with automated systems that make it easy for those who tend to freeze up when it comes time to parallel park.  But Ford is demonstrating an even more advanced system today that can drop you off and then park itself.

The technology brings the motor vehicle one step closer to autonomous driving – a concept that several manufacturers promise to introduce by decade’s end.

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“Parking in today’s cities can be stressful and difficult,” said Barb Samardzich, Ford head of product development in Europe. “We want to make it as easy, efficient and accurate as possible.”


New Tech Can Reduce Driver Stress, MIT-Ford Study Contends

Countering concerns about driver distractions?

by on Nov.04, 2010

Relieving stress? A new study suggests onboard technology can help.

A new study prepared by Ford  Motor Co. and MIT indicates that new technology, such as automatic parallel parking systems, help relieve driver stress  and improve overall driver safety and well-being.

The study could be seen to counter growing concerns about the huge influx of digital technology into today’s cars, trucks and crossovers, an area that Ford where Ford has set out to be an industry leader.  Critics, including Ray LaHood, the U.S. Secretary of Transportation, have not only taken aim at such clear concerns as in-car texting, but even some onboard safety systems that, they contend, could also pose distractions.

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The information collected during the research study suggests parallel parking is a highly avoided and stress-inducing situation for many drivers; use of advanced technology to simplify the process resulted  in a more than 12 beats per minute reduction in the heart rate of test subjects.