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Crawling Through Motown at the Woodward Dream Cruise

Reliving "Happy Days" in the Motor City.

by on Aug.19, 2013

Bill Mann takes home a trophy for his restored 1970 Dodge Charger R/T at the Woodward Dream Cruise.

Any other day, it might have been a major headache for the Motor City, but if anyone was frustrated by the traffic that jammed Detroit main thoroughfare they were well advised to keep it to themselves as the annual Woodward Dream Cruise rolled into Detroit.

The Saturday event, now in its 19th year, attracted more than 1 million visitors from all over the country, indeed, more than a few from overseas, to watch an estimated 40,000 to 60,000 classic hot rods, muscle cars and exotics cruise – make that crawl – down Woodward Avenue.

Keep on Cruising!

Even after nearly two decades, the Woodward Dream Cruise continues to woe fans with its mix of cars old and new.  “I saw the new Viper,” said a youngster from Livonia, Michigan who would only give his first name, Dominic.

The sighting of the still rare Chrysler sports car was one of the highlights of the Dream Cruise weekend for many fans as traffic slowly moved along Woodward Avenue, an eight-lane boulevard that stretches from the Detroit riverfront to Motown’s northern suburbs.


Thunderstorms Can’t Dampen Spirits at Woodward Dream Cruise

Over 1 million line Woodward Ave. for annual automotive fest.

by on Aug.21, 2011

Cars of every size, shape -- and color -- turned out for the 2011 Woodward Dream Cruise. Photo: Alice Hudder.

Even a drenching thunderstorm couldn’t dampen the spirits of the cruisers and gawkers who turned out for this year’s Woodward Dream Cruise.

By various estimates, at least a million people lined the main north-south route through Metro Detroit to gaze on as more than 40,000 muscle cars, hot rods and other classic automobiles came together for the nation’s largest automotive event.

Stay in the Loop!

Started almost as a lark by a suburban Detroit car club, in 1995, organizers initially expected a few thousand fans to turn out.  The idea was to show cars as they were designed to be seen, moving, rather than at the typical static car show.  The initial event turned out to draw more than 250,000, and attendance has only grown to enormous proportions.


Ford, GM, Chrysler Battle it Out on Woodward

Woodward Dream Cruise brings new marketing battle.

by on Aug.19, 2011

You wouldn’t think that they’d run out of space along Woodward Avenue.

But Ford Motor Co., General Motors and Chrysler Group are busy scraping together space for this year’s Woodward Dream Cruise, Detroit’s home grown version of Mardi Gras, which annually celebrates the city’s passion for cars old new.

With Detroit’s fortunes on the upswing this year, the Motor City’s Big Three have renewed their commitment to the annual event – which routinely draws as many as 40,000 or more classic muscle cars and other cruisers – and a million or more fans lining the long route from Detroit to its northern neighbor Pontiac.

Ford, Chrysler and GM are fighting for turf along the route of the Dream Cruise, which is already drawing crowds and special events that are used for everything from raising funds for charity to corporate entertainment.

Stay in the Know!

GM, for example, is using the 2011 Woodward Dream Cruise to help celebrate the 100th anniversary of the Chevrolet Brand and on Thursday paraded dozen of classic Chevy metal – along with a number of  brand new vehicles, including more than 60 Chevrolet Volts — down the wide boulevard in what was the largest gathering of privately-owned Volts since the cars was launched last year.