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Posts Tagged ‘mitsubishi news’

Mitsubishi Comes to Tokyo Motor Show with Pair of Concepts

Batteries power eX SUV, XR puts emphasis on design.

by on Oct.28, 2015

The Outlander Sport-sized Mitsubishi eX concept hints at future battery drivetrain technology.

It may be one of Japan’s smaller automakers, but Mitsubishi staked out a big presence at this year’s Tokyo Motor Show with a pair of new concepts vehicles, one focused on design, the other emphasizing its growing reliance on battery power.

Both the Concept XR and eX show cars are expected to find their way into production in the near future. And we’re likely also to see some of the new technology show up on a variety of future Mitsubishi products, including the self-parking and auto-charging system.

Auto Show News!

Both models pick up some cues from the current Mitsubishi line-up, rather than adopting the almost cartoon-like exteriors seen on some other recent show cars from the brand. But they also reveal where Mitsubishi plans to take its design language moving forward.


Mitsubishi Reveals 2016 Lancer

Maker adds features, raises price.

by on Oct.02, 2015

Mitsubishi may be dropping its street racer, the Lancer Evolution, but it will be back for 2016 with an updated version of the sedan.

The new model will get a number of modest upgrades, including new LED accents, but it will also see a $200 increase in its starting price, according to the small Japanese automaker.

Mitsubishi has announced plans to put its primary emphasis on sport-utility vehicles, like the recently redesigned Outlander. But the return of the Mitsubishi Lancer for 2016 shows it isn’t abandoning the passenger car segment entirely.


Chrysler, Other Automakers Could Be Swept Up in Emissions Cheating Scandal

Daimler, BMW insist they didn’t rig diesel tests.

by on Sep.25, 2015

The tainted VW diesel was used by other manufacturers for such models as this Dodge Avenger.

© 2015

German authorities now say 2.8 million Volkswagen diesel vehicles sold in that country “are affected” by the maker’s rigging of emissions tests. But VW may not be the only maker implicated. The suspect turbodiesel engine used by Volkswagen apparently also was sold to several other manufacturers, including Chrysler and Mitsubishi for use in some of their European models.

Regulators there and in the U.S. are planning to expand random testing to include not just VW models but diesel vehicles sold by other manufacturers. Several reports from Europe indicate that some Daimler AG and BMW models might also exceed emissions standards, though it is unclear if that implies any intentional efforts to game the testing process.

The Last Word!

For their part, the two makers insist they have followed the letter of the law, both in Europe and in other markets including the United States.


Mitsubishi Abandoning Illinois Assembly Plant, Cutting More than 900 Jobs

Long-troubled Japanese maker says it remains committed to American market.

by on Jul.24, 2015

Mitsubishi announced it will close is manufacturing plant in Normal, Illinois, eliminating 900 jobs.

A day after the first reports surfaced on Japanese media, Mitsubishi Motors has confirmed it will shutter its aging and underutilized assembly plant in Normal, Illinois, a move that will cost more than 900 jobs.

That follows a failed effort to find effort to find a partner to share production at the facility that originally opened as part of a joint venture with Chrysler. But Mitsubishi officials stressed they plan to continue selling vehicles in the U.S. and point to a recent upturn in demand.

Driving News!

“Following a review of Mitsubishi Motor Corp.’s global supply chain, we have been informed it is necessary to end production and seek a strategic buyer for the Normal plant,” announced the maker’s U.S. subsidiary, Mitsubishi Motor Sales of America, in a prepared statement. (more…)

Mitsubishi Reportedly Abandoning US Assembly Plant

Will long-troubled Japanese maker walk away from the US Entirely?

by on Jul.24, 2015

The 2016 Mitsubishi Outlander is meant to help the Japanese maker regain ground in the U.S. market.

After failing to find a new manufacturing partner, long-struggling Mitsubishi Motors reportedly will abandon its assembly plant in Normal, Illinois – a move that raises questions about the maker’s longer-term commitment to the U.S. market.

The Japanese maker is said to be making a strategic shift in focus to the Asian market, according to a report in Japan’s Nikkei news service. But the move comes as little surprise to those familiar with the Illinois operation. It has been operating for years at well under its production capacity, running up millions of dollars in annual losses.

The Complete Story!

“We have no statement at this time,” said Alex Fedorak, senior spokesman for Mitsubishi Motor Sales of America, or MMSA.

The mayor of the southern Illinois community, Chris Koo, said, meanwhile, that he has “heard nothing” from the automaker on any change in plan. Nor had Kyle Young, the vice president of United Auto Workers Union Local 2488, which represents the 918 workers at the factory.


First Drive: 2016 Mitsubishi Outlander

Quiet, roomy and affordable. Oh, and did we mention real knobs?

by on Jun.11, 2015

The 2016 Mitsubishi Outlander is one of the most affordable 7-seaters on the market.

Mitsubishi, remember them? The once popular marque was an alternative to traditional Japanese brands like Toyota and Honda, and offered such intriguing products as the 300GT and the Evo. After a series of missteps that nearly drove it into bankruptcy, Mitsubishi is struggling to regain some momentum with a barely-there line-up that will increasingly be focused on utility vehicles.

We’ve seen some intriguing hints of what might be coming in the form of some recent, over-the-top concept vehicles like the GC-PHEV that was unveiled at the Chicago Auto Show last February. Mitsubishi insiders promise that we’ll see these edgy prototypes translate into production form with the launch of the new Outlander Sport a few years from now.

Reviews You Can Trust!

In the meantime, Mitsubishi is updating its other crossover model for 2016, and while the Outlander adopts a far less extreme design language, it is definitely not going to get lost in the crowd.


Mitsubishi “Here to Stay” – But in What Form?

Long-struggling Japanese maker beats the odds, but needs help from outside.

by on Jun.04, 2015

Mitsubishi officials are counting on the appeal of sport-utes to drive sales of its Outlander while it searches for a partner in the U.S.

In the lingo of the auto industry, there are minor updates, major refreshes, complete makeovers – and on occasion, a Hail Mary Pass. Mitsubishi Motors has had to throw several of those since barely dodging bankruptcy during the Great Recession.

A look at the Japanese maker’s latest numbers suggests a few of them have resulted in scores. Mitsubishi Motor Sales of America reported its first operating profit in some time for 2014. And last month, it reported its best sales figures since 2008.

Stay in the Loop!

That news coincides with the launch of MMSA’s 2016 Outlander utility vehicle. A “major-minor,” to stick with industry-speak, it gets more than just the normal mid-lifecycle tweaks. And it will have to carry a bigger load than in the past as Mitsubishi trims down its line-up, shifting focus primarily to its utility vehicles. (more…)

Mitsubishi Outlander Makes Impact in NY

Maker introduces new design philosophy

by on Apr.02, 2015

The 2016 Mitsubishi Outlander debuted at the New York International Auto Show.

Mitsubishi hopes that its latest introduction in New York, the 2016 Outlander, will continue the Japanese maker’s burgeoning regrowth in the U.S.

The new seven-passenger crossover features Mitsubishi’s new front design concept, “Dynamic Shield.” This feature is inherited from the bumper side protection seen on generations of the Montero, providing unique protection for both the people and car.

New Car News!

“The 2016 Outlander has an eye-catching new design aesthetic inside and out, and with its long list of engineering upgrades, the new Outlander literally looks, drives and feels like an entirely new vehicle, making it an even more compelling value than before,” said MMNA Executive Vice President, Don Swearingen. (more…)

New Mitsubishi Outlander Set for NY Auto Show Reveal

Plug-in hybrid version expected to follow.

by on Mar.23, 2015

A first look at the 2016 Mitsubishi Outlander.

What could be the make-it-or-break-it model for Mitsubishi Motors will put in its debut appearance at the New York International Auto Show next week.

The 2016 Mitsubishi Outlander will be a complete remake of the long-struggling Japanese automaker’s primary crossover-utility vehicle. And it is expected to bring to the U.S. market Mitsubishi’s new plug-in hybrid drivetrain – though it’s unclear whether the PHEV version will be available at launch.

Auto Show News!

“The 2016 Outlander is a refined crossover utility vehicle that features over 100 engineering and design improvements,” said a company statement accompanying these two teaser images, “including a new, powerful and dynamic appearance, enhanced road performance as the result of improvements to noise levels, ride, handling and throttle response, and a more eloquent yet functional interior space.”


Mitsubishi Riding US Sales Wave to Renewed Success

Dealers becoming more involved in marketing decisions.

by on Feb.13, 2015

Mitsubishi Motors North America Executive Vice President said the maker is riding the current sales wave to success in the U.S.

After a debilitating period of declining sales, Mitsubishi is demonstrating a newfound resilience, taking advantage of a strong sales market in the U.S. to rebuild what were flailing operations here.

The company made its presence felt during the Chicago Auto Show with the introduction of its GC-PHEV concept. Don Swearingen, executive vice president of Mitsubishi Motors North America, noted after the concept’s press conference that the Japanese automaker boosted its sales by 25% during 2014 and the company is off to a promising start with a 33% increase in January.

A Real Performer!

“We’re profitable and our dealers are profitable,” noted Swearingen during a subsequent interview. “Mitsubishi is here to stay in the U.S.” (more…)