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Fiat Chrysler, Braun Redefine Mobility

New wheelchair-accessible Pacifica features new technology.

by on Feb.10, 2017

Fiat Chrysler and BraunAbility showed off their latest vehicle, a wheelchair-accessible Chrysler Pacifica.

Today’s buzzword in the auto industry is mobility. It’s an oversimplified way of talking about the maker’s plans for ride-sharing, car-sharing and alternate forms of getting folks from one place to another.

Fiat Chrysler’s latest iteration of its Pacifica minivan reminds there’s been a “mobility” movement in place for some time and it was on display at the Chicago Auto Show.

Auto Show News!

FCA and BraunAbility are partnering to design a wheelchair-accessible Chrysler Pacifica minivan that gives wheelchair users a vehicle with better access, improved technology and styling — the benefits from the long-standing quality of the world’s best-known automotive mobility manufacturer while retaining the style and capability of one of the top minivans on the road. (more…)

Nissan Adds a Royal to the Family: New Titan King Cab

New six-person cab comes with Cummins diesel option.

by on Feb.09, 2017

Nissan's North American chief Fred Diaz shows off the new 2017 Nissan Titan King Cab during the Chicago Auto Show.

This year’s Chicago Auto Show appears to be a series of “look what we did to our truck to make it better than their truck” announcements.

Well, Nissan wasn’t left out, introducing its six-person “King Cab” option available on its new Titan with wide-opening rear doors and available “rear seat delete” option that is ideal for commercial use with its flat floor and secure in-cab storage space.

Product News!

“The launch of the new King Cab body is the last step in a journey that began in December 2015 with the debut of the breakthrough Titan XD, which continues to carve out a unique white space between competitors’ heavy-duty and half-ton trucks,” said Fred Diaz, division vice president and general manager, North America Trucks and Light Commercial Vehicles, Nissan North America Inc., in a statement. (more…)

Hyundai Hops into Hot Hatch Hullabaloo with New GT

New Elantra GT provides improved performance.

by on Feb.09, 2017

Hyundai is jumping into the hot hatch segment with the new 2018 Elantra GT.

Like so many other makers, Hyundai’s recent new product focus has zeroed in on electric vehicles. However, industry observers all seem to agree that the South Korean maker needs to fill the truck gap in its line-up.

So, of course, if the company’s got a new vehicle in to unveil at the Chicago Auto Show, it’s only natural that it’s a … small, sporty car!

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The automaker is taking the wraps off the new 2018 Elantra GT. Described as “lower, wider and longer” the new model is more aggressive on the outside and roomier on the inside. The new hatchback is set to hit dealerships this summer, officials said. (more…)

Lincoln Amped Up for Newest Television Ad

Luxury brand teams with Gary Clark Jr. on Grammy ad.

by on Feb.09, 2017

Gary Clark Jr., blues singer and guitar virtuoso, stars in the newest TV ad for Lincoln, well, him and an amp made by Lincoln and Revel.

Lincoln’s advertising lately has garnered a lot of attention. Of course, having Matthew McConaughey ride around in various Lincolns while musing about life or making dinner plans with dogs will do that; however, Ford’s luxury brand has a new interesting ad approach coming this weekend.

The Grammys.

Advertising News!

The brand has enlisted contemporary blues singer and guitar virtuoso Gary Clark Jr. to promote Lincoln during the biggest music event of the year. Clark stars in a new 60-second spot that will air twice during the Grammy awards show beginning at 8 p.m. EST, Feb. 12, on CBS as well as once during the red carpet pre-show. (more…)

Nissan Dresses Up New Titan for Winter

Pickups get sporty new look from Motorsports division.

by on Feb.08, 2017

Nissan Motorsports got its hands on a new Titan and turned it into the Pro-4X just in time for Chicago.

It’s winter and for many parts of the country that means a slew of outdoor activities and fortunately for Nissan Titan owners, the maker’s motorsports division has a load of new offerings designed to allow them to plunge right into their cold-weather fun.

The company is showing off those items on its new Titan, building modified display vehicles for the Chicago Auto Show. It marks the second year in a row that Nissan provided a “winterized” version of its vehicles. Last year, it showed off upgrades for its SUV line-up.

Truck News!

This year’s Titan models – the Super Black 2017 Titan PRO-4X Crew Cab and a Titan XD PRO-4X – are outfitted with Nissan Genuine Parts and Accessories, along with available aftermarket parts. (more…)

Live From Chicago!

Makers bringing out a slew of new SUVs and trucks.

by on Feb.08, 2017

The 2017 Chicago Auto Show is the largest auto show in North America, and is the 109th edition of the exposition. Now winding down, this year’s event has provided plenty of new models, with a focus on trucks and utility vehicles, and executives looking making news at McCormick Place.

TheDetroitBureau.com continues bring breaking news and insights with industry leaders from the show so keeping checking the site often for additional must-know news and updates.

The latest news from the show: (more…)

Ram Going Long on Copper in Chicago

New Night packages available for heavy-duty models.

by on Feb.08, 2017

The new 2017 Ram 1500 Copper Sport comes in a new limited edition color: Copper Pearl.

Automakers are still riding the truck sales frenzy and looking for ways to differentiate their beasts from the crowd. Fiat Chrysler’s Ram Truck division is going with one of its strengths: color.

The company is rolling out Copper Pearl as its second limited-edition offering on the Ram 1500, and it’s on display at the Chicago Auto Show. The other limited-edition color is Ignition Orange.

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It’s also rolled out new special-edition Night packages for Ram 2500 and 3500 HD pickups. The new Night editions further expand the Ram factory-custom truck family from the half-ton Ram 1500 announced in September 2016 to the brand’s three-quarter and one-ton models. (more…)

Infiniti Rolls out New Sedan, SUV in Chicago

New ute plays to growing demand.

by on Feb.08, 2017

Infiniti's new QX80 Signature Edition gives luxury ute buyers a vehicle with all of their must-haves for power, safety and technology.

Infiniti is looking to carve out a little bigger spot in the fast-growing luxury utility segment while still catering to the more traditional luxury buyer with a sedan at this year’s Chicago Auto Show.

The luxury maker’s 2017 QX80 5.6 Signature Edition reflects the ongoing allure of blinged out sport-utes and crossovers and makers are scrambling to fill that demand. However, the 2017 Q50 3.0t Signature Edition leaves room for more traditional sedan buyers.

Product News!

“Infiniti’s Signature Editions signify something special for our customers and deliver on our promise to provide an unparalleled level of sophistication with exclusive new content,” said Randy Parker, vice president, Infiniti Americas. (more…)

Mitsubishi Taking Covers Off New Outlander Sport in Chicago

Maker looking to compete in crossover space.

by on Feb.07, 2017

Mitsubishi plans to show of its new Outlander Sport Limited Edition model at the Chicago Auto Show.

Say what you will about Mitsubishi, the brand that won’t die hangs around, in part, because it seems to know what product segments to remain in. The 2017 Outlander Sport shows the maker is ready to run in the small crossover market, which is growing.

Mitsubishi Manufacturing North America will debut a Limited Edition model for the 2017 Mitsubishi Outlander Sport at the Chicago Auto Show later this week.

Auto Show News!

Positioned directly above the ES base model, the Outlander Sport Limited Edition offers customers striking style and technology enhancements at an affordable price. (more…)

Toyota, Honda Hanging on to Top Rankings in 2017

Kia gets first awards in five years.

by on Feb.07, 2017

The 2017 Honda HR-V is the Best Subcompact SUV for the money, says U.S. News & World Report.

For the better part of the last three years, Japanese automakers have been under assault by their competitors from the U.S., South Korea and Europe for the “best of the best” title.

However, the latest rankings from the U.S. News & World Reports shows that Toyota and Honda may still be king of the hill. In the magazine’s 2017 Best Car for the Money rankings, Toyota and Lexus took five awards while Honda nabbed four.

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“Most consumers know to look to Toyota for value and reliability,” says Jamie Page Deaton, managing editor of the U.S. News Best Car rankings. (more…)