Ford Motor Company reported today that November sales were even when compared with 2008. While car sales were up 14% and crossovers were up 26% for the month, total sales of 118,536, equaled year-ago levels.
Significant drops averaging -20% in sport utility, truck and van segments, where Ford is still heavily invested, essentially canceled the crossover and car increases.
In bright spots, Ford Fusion set a full year sales record, year-to-date 2009 sales are 161,819. The previous full-year record, set in 2007, was 149,552.
Other Ford, Lincoln and Mercury cars posting increases included Ford Focus (+24%) and Mercury Milan (+40%).
However, Lincoln sales dropped 20% from year ago levels, led by a stunning decrease of 69% for the aging Town Car to 454 vehicles compared with 1,454. The MKS was off 27% and the Navigator dropped 20% compared to what were already depressed levels a year ago.