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McLaren Aims to Triple Sales

More products coming – but no plans for SUV.

by on Mar.03, 2016

The new McLaren 570GT.

British supercar manufacturer McLaren Automotive has some ambitious plans for the next six years, with a goal of adding new models and tripling its current sales volume to somewhere between 4,000 and 5,000 vehicles a year.

One of the newest manufacturers in the high-performance market, McLaren brought its latest entry to the Geneva Motor Show this week in the form of the new 570GT. It’s part of a three-segment strategy aimed at expanding its range of buyers and, among other things, bringing in more women. But, unlike key competitors including Aston Martin, Lamborghini and Ferrari, don’t expect to see McLaren add an SUV to the mix, its CEO said in Geneva.

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McLaren only began building cars in 2010, but logged sales of 1,654 vehicles last year and, CEO Mike Flewitt told the Reuters news service, “4,000 is a very good business model for us. I actually think volume by 2022 will be more consistently around 4,500 and I don’t think it will go above 5,000 cars,”


McLaren Plans “Much Broader” Range of Supercars

Battery power likely as exotic brand faces regulatory realities.

by on Apr.25, 2011

The McLaren MP4-12C will be followed by a number of other sports cars, says McLaren's managing director.

British supercar maker McLaren is planning to follow up on the introduction of its MP4-12C with a “much broader” range of high-end sports cars, a senior executive tells

By using lightweight materials, like carbon fiber, and other advanced technologies, McLaren Managing Director Antony Sheriff says the maker – best known for its successful Formula One team – should be able to meet stiff new fuel economy and emissions standards.  But he also hints that McLaren is looking at ways to integrate battery-based propulsion systems into some of its future offerings.

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The McLaren MP4-12C will arrive in nine U.S. showrooms later this year carrying a price tag of $229,000.  But it is just the first model the maker has been working on, Sheriff revealed during a lengthy conversation following the New York Auto Show’s annual media preview.

“Between the various models (under development), we’ll have something new about once a year,” the executive explained.


First Look: McLaren MP4-12C

F1 maker taking on Porsche Lamborghini and Ferrari,

by on Mar.19, 2010

A Formula One car in virtually everything but design, claims McLaren about the new MP4-12C, which will reach production early in 2011.

Best known for its Formula One race cars, the British maker McLaren aims to take on long-time rivals like Ferrari and Porsche, but this time on the street with the track-tuned MP4-12C sports car, which will start at nearly $200,000.

McLaren, which recently was embroiled in scandal on the F1 circuit, is entering the luxury car market at a challenging moment, analysts caution, noting that the ongoing global recession has triggered an auto sales slump that has been particularly hard on the luxury segment.  But Ron Dennis, the Chairman of McLaren Automotive, insists it’s a perfect time to launch the MP4-12C.

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“Following any recession, there’s a resurgence,” Dennis stressed, during a news conference announcing the new venture, and, “We intend to catch that wave.”

The 12C will borrow heavily from McLaren’s F1 technology.  Both Jensen Button, previously an F1 world champion, and McLaren teammate Lewis Hamilton have been test-driving the new sports car for the British maker.