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Posts Tagged ‘McConaughey Navigator ad’

McConaughey Hyping New Lincoln Navigator

Actor brings unique style to latest ad.

by on Dec.28, 2017

Matthew McConaughey is back and behind the wheel of the new Lincoln Navigator in the brand's latest commercial starting in January.

Ford’s luxury division, Lincoln finally produced a new Navigator full-size luxury sport-utility vehicle. However, this big profit generator will be promoted by a familiar face: Matthew McConaughey.

The actor, known for movies like Magic Mike, The Wolf of Wall Street and The Lincoln Lawyer, has been the spokesperson for the luxury brand for several years now and his early ads attracted quite a bit of attention, not all of it positive.

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McConaughey will star in two ads for the Navigator with the first debuting on Twitter and YouTube, and then air on television during the College Football Playoff on Jan. 1. (more…)

Lincoln’s Newest Ads Gone to the Dogs

McConaughey discusses dinner plans while piloting Navigator.

by on Feb.16, 2016

Matthew McConaughey makes dinner plans with a couple of dogs while driving the new Lincoln Navigator in his latest television ad.

Matthew McConaughey is dogged in his determination to get people to buy new Lincolns. The brand unleashed its latest ad featuring the actor and his Texas drawl behind the wheel of a 2016 Navigator making dinner plans with two dogs.

The 30-second spot, which was unveiled during the Grammy telecast, is clearly a departure from the previous ads for the MKX, MKZ and MKC.

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“Lincoln and I wanted the new ad to be more lighthearted and fun, so when they pitched the “driving with dogs” idea I was in,” McConaughey said in a statement. “People love their dogs, I’ve got three myself, and yes, I, like most of you, even talk to them.” (more…)