Mazda Diesel | TheDetroitBureau.com
Detroit Bureau on Twitter

Posts Tagged ‘mazda diesel’

BMW Delaying Launch of 2017 U.S. Diesels

Latest maker hit by fallout from VW diesel emissions cheating scandal.

by on Jul.19, 2016

BMW will delay the launch of its variously diesel models in the U.S. due to added testing.

Even as Volkswagen continues to face new problems related to its cheating on diesel emissions testing, other automakers are facing collateral damage.

The latest to be hit is BMW, the automaker confirming that it will delay the launch of its 2017 diesel models because U.S. regulators want to be sure they comply with federal emissions standards.

Breaking News!

While the maker said there has been “no indication” that its oil burners don’t meet federal rules, the testing process has been delayed, according to various media sources, which will mean that models such as the 2017 BMW 328d sedan and xDrive35d won’t reach showrooms at the same time as the rest of the ’17 line-up.

(more…)

Mazda Not Ready to Abandon US Diesel Market – Yet

Diesels now 70% of Mazda’s Japanese sales mix.

by on Jul.12, 2016

Almost 80% of Japanese buyers order the new Mazda2 with a SkyActiv-D engine.

Nearly two years after the maker had originally hoped to begin offering a diesel version of its SkyActiv engine system in the U.S., Mazda Motor Co. is getting close to making a final go/no-go decision, senior executives said during a luncheon meeting in Detroit.

In the wake of the Volkswagen diesel emissions scandal, Mazda planners are concerned about future demand for the high-mileage technology. Ironically, a Japanese version of Mazda’s SkyActiv-D powertrain has proven far more successful than expected, diesels now accounting for more than 70% of the maker’s home market sales.

Breaking News!

The question is whether the emissions scandal has damaged the German maker’s image or diesel’s image, said Robert Davis, Senior Vice President of U.S. Operations for Mazda North America. “We think the damage is to Volkswagen, but we’re still deciding” whether there’s enough demand for Mazda to finally launch a U.S. diesel.

(more…)

Mazda Remains Committed to Bringing Diesel to US

Maker undaunted VW problems and falling diesel sales.

by on May.31, 2016

Mazda scrapped plans to bring a diesel-powered Mazda6 to U.S. shores a few months before VW's diesel scandal broke.

While the timetable has not been established and remains in flux, Mazda remains committed to putting a diesel-powered vehicle on the road in the U.S.

Mazda last year quietly delayed plans for a diesel-powered version of the Mazda6 months before Volkswagen was forced to disclose that it had cheated on key emission tests for vehicles sold in the United States equipped with diesel engines. The fallout from cheating scandal has been casting a cloud over diesel engines in light-duty vehicles.

Diesel News!

However, Jeremy Barnes, Mazda director of communications, told TheDetroitBureau.com that Mazda remains committed to introducing a diesel-powered vehicle to the U.S. market. The diesel remains under development, but the timing of the introduction has not been set yet, he said. “We’re still going to have a diesel,” he said. (more…)

New VW Diesel Could Fuel Further Demand for High-Mileage Alternative

Automakers continue debating diesel benefits but VW is committed.

by on Mar.19, 2014

The new diesel will show up in a variety of VW models including the latest Golf GTD.

Volkswagen of America plans to bring its newest clean diesel engine to North America later this year, a move that could add even more momentum to the revival of the high-mileage technology.

VW has been one of the biggest proponents of the new diesel technology beginning to show up in a growing array of automotive applications – with makers as diverse as Chevrolet, Jeep, Mazda and Mercedes-Benz adding new “oil-burners” to their line-up.

Product News!

VW’s latest diesel, known internally as the EA288 engine, was unveiled this week during a conference in Detroit.  According to Douglas Skorupski, VWoA” manager of technical strategy, it will power the 2015 Golf, Beetle, Beetle Convertible, Passat, and Jetta models, all of which are set to arrive in dealer showrooms during the second half of 2014.

(more…)

Mazda Again Delaying U.S. Diesel Launch

Performance not up to snuff, maker hints.

by on Jan.10, 2014

Mazda's SkyActive-D diesel has plenty of diesel for its racing program, but apparently not enough for a production model.

When Mazda unveiled its SkyActiv technology a few years back, the maker boasted that its gasoline-powered SkyActiv-G technology would deliver the fuel economy of a diesel. But it also promised that it would soon add a SkyActiv diesel that would yield the mileage of a hybrid.

Sadly, it seems, we’re going to have to wait a bit longer to put the SkyActiv-D to the test, Mazda announcing yet another delay in bringing the new diesel engine to market.

Subscribe for Free!

That’s a big disappointment to oil-burner fans, especially with Mazda slated to become the first Japanese manufacturer to offer a modern diesel at a time when a growing number of European and even U.S. makers are reentering the segment.

(more…)

Mazda Planning to Introduce New Diesel in 2015

Mazda6 gets the new powerplant: a company first.

by on Nov.22, 2013

The Mazda6 gets a diesel starting next spring.

After seeing its sales surge this year, Mazda is looking forward to another sold year of growth in 2014 by adding diesel power to its product line for the first time. The diesel-powered Mazda6 will join the maker’s lineup next spring, which is later than many observers had expected.

But James O’Sullivan, Mazda North America president and chief executive officer, explained the company elected to focus its marketing muscle on the Mazda3 first.

Get a Free Subscription!

The marketing campaign for the Mazda3 will start in earnest with a wave of in-theater advertising during the Christmas holiday season. Television commercials will follow after that, O’Sullivan said. (more…)

Mazda Previews SEMA Concepts

But mum’s the word when it comes to details.

by on Oct.29, 2013

Mazda sources have slipped over images of a handful of concepts coming to the SEMA Show.

We’ve been receiving plenty of preview material on the upcoming SEMA Show in Las Vegas, the annual aftermarket extravaganza likely to see 100 or more custom concepts from the major automakers – and even a few new production vehicles with Honda, notably, planning to unveil its updated 2014 Civic line.

But considering Mazda’s propensity for creative design we were excited to receive a packet of four images that, sources said, revealed the four concepts that will land on the Japanese maker’s SEMA stand.

Your SEMA Show Source!

Unfortunately, our leaker reversed the normal course, providing pics with nary a word of what they reveal beyond differentiating between the Mazda3 and Mazda6 SEMA specials.

What’s to make of what we have in hand?  Well, to start with, one might note that after downplay its “zoom-zoom” tagline for a couple years, Mazda has begun replaying that familiar theme in its latest advertising.  No surprise.  (more…)

Mazda Diesel Delayed 6 Months

Engine needs more time for “testing and certification.”

by on Sep.13, 2013

The diesel version of the new Mazda6 is expected to top 45 mpg.

Mazda and diesel fans alike are in for a disappointment. The maker has confirmed it is pushing back by about six months the planned introduction of its new Mazda6 SkyActiv-D model as it completes “testing and certification” of what had been on tap to become the only diesel powertrain offered by a Japanese automaker on a model sold in the U.S.

After decades on the backburner, diesel power has begun to gain ground rapidly in the U.S. market, and even with the delay, the total number of vehicles equipped with the technology is expected to double during the 2014 model-year, according to various analysts.

Auto News From a Source You Trust!

“The on-sale date for Mazda6 SKYACTIV-D clean-diesel has been moved to late-Spring 2014, to accommodate final emissions testing and certification,” said Mazda in a statement e-mailed to TheDetroitBureau.com. The maker said, however, that it is “pleased with the ongoing development” and that more information “will be available closer to the on-sale date.”

The news will not have any impact on Mazda’s diesel-powered race campaign, and the motor sports program has been scoring some impressive podium appearances – a significant success for a program based around an all-new engine.

(more…)

GM Brings Back the “Oil Burner” with the new Cruze Diesel

It’s Detroit maker’s first diesel since 1986.

by on Feb.07, 2013

You might not notice there's a diesel in this car but for the small 2.0 TD badge.

There are some folks – including a few inside General Motors – who believe GM almost singlehandedly killed off the American diesel.  For now, however, the question is whether it can bring the technology back to life, or more precisely, can it make the diesel part of the U.S. automotive mainstream again.

It’s certainly getting ready to try. The maker’s Chevrolet division is giving media and buyers alike a look at the new Chevy Cruze Clean Turbo Diesel – the 2.0 TD for short – at this month’s Chicago Auto Show. It’s the first time the maker has produced a diesel-powered passenger car for the U.S. market since 1986.

http://www.thedetroitbureau.com/about/subscribe

Subscribe Now! It's Free!

Back in the late 1970s and early 1980s, in the wake of the twin Mideast oil shocks, diesels were all the rage, but as fuel prices leveled off, the technology often derided as “oil burners” began to lose momentum. It didn’t help that a version GM used in its Oldsmobile line was prone to catastrophic failure.

(more…)

Mazda SkyActiv Diesel’s Trial By Fire

A tankful of chicken guts?

by on Jan.24, 2013

Mazda's new diesel racer will get its first trial by fire at Daytona this weekend.

Mazda hopes ride a tankful of chicken guts, beef tallow and pork lard to victory at the grueling Rolex 24 endurance race in Daytona over the coming weekend.

No, the maker isn’t sponsored by the local butcher.  It’s powering its new Mazda6 race car with a custom-made fuel blend that starts out with scraps from Tyson Foods. That organic glop has been converted into a special bio-fuel that will stoke the new SkyActiv-D clean diesel engine that will power Mazda’s entry into the new Grand-Am GX Class at the 24-hour race.

Get a Free Subscription!

“It’s meat packing residue,” explains John Doonan, the director of Mazda’s ambitious motorsports operation.  And the ultimate blend is so clean the Mazda6 race car won’t need particulate filters or any of the other devices used on other diesel-powered race cars.

(more…)