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Maserati Reveals Detroit-made Kubang SUV

First luxury ute for Italian maker shares Jeep Grand Cherokee platform.

by on Sep.14, 2011

Maserati's Kubang Concept is expected to go into production next year.

It may sport the Italian automaker’s familiar trident logo on the oversized grille, but Maserati’s first sport-utility vehicle will be Made in Detroit, Fiat/Chrysler CEO Sergio Marchionne confirmed during a preview at the Frankfurt Motor Show.

Officially a concept, Maserati officials make no secret of their desire to get the new model into their showrooms as quickly as possible.  It will share the same underlying platform as the current Jeep Grand Cherokee but feature more sporty tuning and higher-line features that are expected to better fit the expectations of Maserati buyers.

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The final version “will unmistakably be Maserati: style, engine, suspensions, brakes, handling and performance,” Maserati officials stressed.

A production version of the long-awaited Maserati Kubang will become the latest in a growing list of high-lux SUVs – a list which includes the Porsche Cayenne and will likely be followed by a Bentley sport-ute.  Kubang is expected to become the single best-seller in Maserati ‘s U.S. line-up, company officials say.