Posts Tagged ‘Mark Reuss’
Reuss expects autumn unveiling.
by Paul A. Eisenstein on Apr.16, 2013
GM President Mark Reuss, shown here with the updated Chevrolet Silverado and GMC Sierra.
General Motors is counting down for the launch of two all-new midsize pickups which will likely reach showrooms in time for the 2015 model-year.
GM hopes to buck the industry trend that has seen a sharp decline in demand for small trucks in recent years – and led both Chrysler and Ford to abandon the once lucrative market segment. The maker intends to target buyers who want something sportier and more fuel-efficient than current full-size offerings like the Chevrolet Silverado, said Mark Reuss, president of GM’s North American operations.
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But Reuss also promised that the smaller pickups will maintain most of the capabilities of their full-size siblings.
It remains to be seen what names the two new models will get. There’s a good chance GM planners will opt for something entirely new rather than picking up the Chevrolet and GMC nameplates the maker stopped producing last year.
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Tags: Chevrolet Silverado, GMC Sierra, Mark Reuss, auto news, car news, chevrolet canyon, chevrolet news, compact trucks, gm midsize pickups, gm news, gmc colorado, gmc news, midsize pickups, nissan frontier, paul a. eisenstein, paul eisenstein, thedetroitbureau, toyota tacoma
Posted in Automobiles | 1 Comment »
But Europe continues to drag down Chevy, GM.
by Paul A. Eisenstein on Apr.16, 2013
The 2013 Chevrolet Malibu has been one of the bowtie brand's few recent disappointments.
Generating almost exactly half of its parent’s worldwide total, Chevrolet posted sales of 1.18 million vehicles during the first quarter of 2013, its 10th consecutive quarterly record – despite the continuing slide of the European automotive market.
General Motors itself saw sales jump 3.6% for the quarter, to 2.36 million worldwide. The industry overall grew just 1.5% year-over-year. That allowed GM to boost its global market share to 11.4%, up from 11.2% during the first quarter of 2012.
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Since its emergence from bankruptcy in 2009, GM has put increasing focus on Chevrolet as a worldwide, rather than American, brand and the latest numbers underscore that transition. U.S. motorists purchased 469,000 vehicles wearing the bowtie badge during the first quarter, or just under 40% of the global Chevy total.
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Tags: Chevrolet Malibu, Mark Reuss, auto news, car news, chevrolet news, chevrolet q1 2013 sales, chevrolet sales, chevy news, chevy record sales, chevy sales, gm news, paul a. eisenstein, paul eisenstein, thedetroitbureau
Posted in Automobiles | 1 Comment »
"Customer Engagement Centers" aim to resolve problems on current, future models.
by Joseph Szczesny on Mar.12, 2013
GM's quality and service chief Alicia Boler-Davis wants to use the "voice of the customer" to both solve current problems and prevent issues on future models.
General Motors plans to use customers’ comments — and complaints — to guide the company’s designers and engineers as they develop new products.
That will be a critical role for the new “Customer Engagement Center” at the company’s chief technical center in Warren, Michigan. The new initiative is also designed to improve the customer experience for GM owners by staffing the new Engagement Center with advisors trained to reach out to new owners to answer questions and to resolve most issues on the spot.
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“We’re not waiting for customers to come to us,” said Alicia Boler-Davis, vice president of Global Quality and U.S. Customer Experience. “We proactively reach out to offer support and open a dialogue with our Chevrolet, Buick, GMC and Cadillac customers. This includes our social media team interacting on Facebook, Twitter and popular vehicle forums to offer assistance.”
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Tags: GM it, Mark Reuss, auto news, car news, gm customer feedback, gm design, gm engineering, gm news, gm tech center, gm voice of customer, joe szczesny, thedetroitbureau
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New 2014 Chevrolet SS gets big send-off as Danica Patrick takes pole at Daytona.
by Paul A. Eisenstein on Feb.18, 2013
The 2014 SS is Chevy's first performance sedan since the old Impala SS.
It was a big weekend for Chevrolet as the maker continues its push to restore it performance reputation.
With Danica Patrick providing headlines as she became the first woman to ever win pole position for the upcoming Daytona 500 in her GoDaddy.com Chevrolet, the Detroit maker used the Daytona speedway as a backdrop for the unveiling of its new 2014 Chevy SS model – the maker’s first rear-drive performance sedan since 1997.
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“The Chevrolet brand was largely built on the strength of rear-drive performance sedans, yet it’s been 17 years since we’ve offered one,” said Mark Reuss, president of General Motors North America, during a preview at an airport hangar near the Daytone International Speedway. “The all-new Chevrolet SS fills that void and fills it better than any other vehicle in the brand’s rich history. The comfort, convenience, spaciousness and V-8 power make the SS a total performance package unlike any other on the road today.”
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Tags: 2014 chevrolet ss, Mark Reuss, auto news, car news, chevrolet corvette, chevrolet daytona, chevrolet news, chevy daytona, chevy news, chevy ss, danica patrick, paul a. eisenstein, paul eisenstein, performance sedans, reuss daytona, thedetroitbureau
Posted in Automobiles | 2 Comments »
Our spies catch CUV testing North of the Border.
by Jim Dunne on Feb.15, 2013
The updated Chevrolet Orlando caught during winter testing. Photo Credit: Jim Dunne, AutoSpy
North of the border, in Canada, they do things differently. Canadian drivers tend to prefer slightly models than American motorists and over the years we’ve seen a growing number of products land in Canada’s fleets that don’t make it here to the States.
Even for Chevrolet, the Canadian vehicle lineup is different than that offered customers in the U.S. This future Chevrolet Orlando is a perfect example. A seven-passenger vehicle – three rows of seats – despite being about the same length of Chevy’s compact Cruz, Orlando has no counterpart in Chevy’s U.S. lineup.
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If the name sounds familiar, that’s because Chevy came an inch away from introducing the crossover here in the United States. But it was pulled in May 2010, General Motors’ president of North American operations Mark Reuss deciding it just didn’t have the right dimensions and overall fit for the line-up.
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Tags: Mark Reuss, auto news, auto spy shots, car news, chevrolet news, chevrolet orlando, chevy orlando, crossover utility vehicles, jim dunne, spy shot orlando, spy shots, thedetroitbureau
Posted in Automobiles | 2 Comments »
Could usher in wave of new light-duty U.S. diesels.
by Paul A. Eisenstein on Jan.29, 2013
Chevrolet is expected to introduce the long-awaited diesel version of its Cruze Eco which may yield as much as 50 mpg highway.
The long-awaited Chevrolet Cruze diesel reportedly is set to make its debut at the upcoming Chicago Auto Show.
Set to be the first General Motors passenger car to feature a diesel in the U.S. market for more than two decades, the Cruze is likely to generate significant interest both among consumers and industry insiders. GM officials have made it clear they’ll be closely watching the public’s response to the new model and, if it gains traction, the Cruze diesel could be followed by other GM offerings.
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“There is, fundamentally, a place for diesel here,” GM President Mark Reuss, said during a recent interview with TheDetroitBureau.com.
The maker is expected to add a diesel option for its redesigned 2014 Chevy Silverado and GMC Sierra pickups. But Reuss indicated he is “personally” in favor of adding more of the so-called “oil-burners” to GM’s North American line-up.
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Tags: Audi diesel, Chevrolet Cruze, Chevy Cruze diesel, Jetta TDI, Mark Reuss, auto news, car news, chevrolet news, chevy news, cruze eco-d, general motors diesels, gm diesel, mazda6 diesel, passat diesel, paul a. eisenstein, paul eisenstein, reuss diesel, thedetroitbureau, vw diesel
Posted in Automobiles | 2 Comments »
But that’s the good news, many believe.
by Paul A. Eisenstein on Jan.21, 2013
Chrysler will add shifts - but avoid investing in new plants - as the US market continues to recover.
It could be a big year for the U.S. auto industry. After an unexpectedly strong close to 2012, most analysts anticipate the market will grow by as much as another million units this year – even more if Washington lawmakers can come up with a long-term solution to the nation’s debt and taxes debate.
Yet, while 15.5 million vehicles would mark the strongest sales the industry has experienced since the start of the long recession, the bad news is that this would still be well short of the more than 17 million peak the industry experienced during the middle of the last decade.
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Or maybe that’s the good news, a number of automotive leaders suggest. Ironically, some argue, it was chasing the previous market record that got the industry into so much trouble, adding too much capacity and then being forced to rely on profit-gobbling incentives to keep all those plants working.
The 17.5 million sales peak set in 2005 was an “an artificial high,” contends Tom Libby, of data tracking service R.L. Polk.
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Tags: 2012 car sales, 2013 car sales, Carlos Ghosn, Mark Reuss, Sergio Marchionne, U.S. auto sales, auto bailout, auto incentives, auto news, car news, car sales, gm bailout, paul a. eisenstein, paul eisenstein, thedetroitbureau, us auto sales peak
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Reuss hopes to bring down price on Chevy Volt plug-in.
by Joseph Szczesny on Jan.17, 2013
GM North American President Mark Reuss during an appearance at the plant producing the Chevrolet Volt.
Despite the slow start-up of sales, “The electric car is not dead,” General Motors President Mark Reuss insists, adding that the maker “couldn’t be happier” with its Chevrolet Volt despite the plug-in hybrid missing its sales target for the second year in a row.
During an appearance at an industry conference coinciding with the North American International Auto Show, Reuss insisted the maker is hoping to take “thousands” out of the cost of the next-generation Volt when it comes to market. Key rival Nissan earlier this week announced plans to introduce a new base version of its own Leaf battery-electric vehicle that will cost $6,000 less than the original model.
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“The electric car is not dead,” proclaimed Reuss, the head of GM’s core North American operations during the Automotive News World Congress, “despite what you might hear, and despite what you might read about Americans not being ready for it, or about it being ‘under attack’ by local governments retracting incentives for it.”
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Tags: Carlos Ghosn, Mark Reuss, auto news, car news, chevrolet volt sales, chevy volt price, gm news, gm reuss, joe szczesny, nissan leaf, nissan leaf price cut, reuss chevy volt, the electric car is not dead, thedetroitbureau, who killed electric car
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GM bets on flood of new product to boost sales, share, profits.
by Joseph Szczesny on Jan.07, 2013
GM has a "huge opportunity" with the new products it will launch this year, insists Pres. Mark Reuss.
General Motors Co. is poised for a major breakout that will transform the company over the next 18 months, according to the head of the company’s core North American operations.
Mark Reuss, president of GM’s North American Operations, described as a “huge opportunity” the flood of new products the maker plans to introduce over the next several years, refreshing what he acknowledged is currently “the oldest product line” in the industry right now.
There are already significant signs that GM’s push to update that line-up is taking hold, the maker noting that it was the first to sell more than 1 million vehicles in a single year that get an EPA-estimated 30 mpg or better on the highway.
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“Our product portfolio is now the oldest in the industry (but) we’re going to have the biggest change in our product portfolio in our history. It’s a huge opportunity for us,” noted Reuss, who said GM was already challenging Asian brands in segments where fuel efficiency is of primary importance.
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Tags: Cadillac ATS, Chevrolet Silverado, GM market share, GM sales, GMC Sierra, Mark Reuss, auto news, c7 corvette, car news, chevrolet corvette, general motors news, gm, gm detroit auto show, gm profits, joe szczesny, thedetroitbureau
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“More to come,” suggests Reuss.
by Paul A. Eisenstein on Dec.14, 2012
Expect to see GM add a diesel to the powertrain options for the light-duty 2014 Chevrolet Silverado.
With its first light-duty diesel set to debut in a manner of months, senior General Motors officials are giving clear indications that they’re ready to launch additional applications of the high-mileage technology, including a diesel for the next-generation Chevrolet Silverado and GMC Sierra pickups.
After years sitting on the sidelines, 2014 could be the year that diesels finally become a viable option for automakers struggling to meet tough need government fuel economy mandates. Among the various makers that plan to launch or expand their diesel offerings are Mazda, Ford, Volkswagen, Audi and, soon, General Motors.
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“There is, fundamentally, a place for diesel here,” said GM President Mark Reuss, during an interview following the preview of the completely redesigned 2014 Chevy Silverado and GMC Sierra pickups. The executive stressed that he is “personally” in favor of adding more of the so-called oil-burners to GM’s North American line-up.
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Tags: 2014 Chevrolet Silverado, 2014 gmc sierra, Audi diesel, GM diesels, Mark Reuss, auto diesels, auto news, car news, diesels, gm news, mazda diesel, paul a. eisenstein, paul eisenstein, sierra diesel, silverado diesel, thedetroitbureau, vw passat diesel
Posted in Automobiles | 4 Comments »
