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Is FCA Ready to Sell Off Jeep and Ram?

Marchionne's casual comment raises questions about carmaker’s future.

by on Apr.27, 2017

The most powerful SUV on the market, the 707 hp Jeep Grand Cherokee Trackhawk.

It was the sort of casual comment that many of those listening in on the Fiat Chrysler Automobiles earnings conference call just might have missed, but a single word from FCA Chief Executive Sergio Marchionne could signal some massive changes to come.

For several years, the CEO has made no effort to hide his interest in finding a partner for the smallest of the Detroit-based automakers. During a call with analysts and reporters to discuss FCA’s strong first-quarter earnings Marchionne was asked if his strategy might even include the idea of selling off the company’s crown jewels, the Jeep and Ram brands.

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“Yes,” Marchionne said, before moving on to other topics. And, curiously, those on the call let the subject drop without a single follow-up query.

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Chrysler Looking to Further Boost Jeep Production

“We need more,” says CEO Marchionne.

by on Nov.19, 2012

Marchionne's biggest problem at Chrysler, for now, is a shortage of capacity.

Chrysler is looking for ways to increase production of its Jeep models at a key plant in Toledo, Ohio.

Chrysler chief executive officer Sergio Marchionne says the company is looking for ways to increase production and may add even more to the already announced commitment to invest $500 million to re-tool the Toledo assembly complex.

Chrysler needs more production of vehicles such as the Jeep Wrangler, which is in particularly short supply, Marchionne said. “We need more of everything,” but especially Jeeps, he said, noting that Chrysler has seen 31 months of consecutive, year-over-year sales increases.

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Marchionne’s comments come in sharp contrast to the picture portrayed by Republican presidential candidate Mitt Romney during the final weeks of the 2012 campaign. Incorrectly interpreting a wire service report, the GOP nominee declared that Chrysler was going to transfer Jeep production from the U.S. to China, a claim that continued to be used on the campaign trail despite Chrysler’s efforts to correct the confusion.

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