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First Drive: 2017 Kia Niro

Hybrid performance with bigger car comfort and technology.

by on Feb.03, 2017

The 2017 Kia Niro boasts a slick 0.29 coefficient of drag, helping deliver an estimated 50 mpg,

A handful of carmakers have made half-hearted stabs at challenging Toyota’s leadership in the hybrid segment, but that appears to be changing with the arrival of the 2017 Kia Niro.

Kia, the ambitious South Korean carmaker, is intent on mounting a challenge to the iconic Toyota Prius on its home turf with a new a compact utility vehicle that offers a smooth-running hybrid system as well as appealing exterior styling and an interior calibrated to offer a generous amount of space for the driver, passengers and any of their assorted stuff.

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Under the tutelage of Peter Schreyer, the prolific head of advanced design for both Kia and Hyundai, its South Korean partner/rival, Kia has succeeded in bringing a succession of vehicles with distinctive styling and the new Niro fits in with the company’s growing reputation for well-designed vehicles. (more…)