It was a plum assignment – and a risky one. Right from the start, Ford Motor Co. designers knew they had to preserve Mustang’s signature cues even as they set out to develop an all-new sixth-generation pony car that would mark the Mustang’s 50th anniversary.
And beyond the basic visual expectations of Mustang fans around the world, they knew they’d have to deal with a range of legislative challenges: new fuel economy and emissions standards, stricter safety mandates – even the pedestrian safety requirement set down by the European Union.
It’s no wonder, said Ford Chief Operating Officer Mark Fields, that “not good enough” was a phrase heard frequently around the maker’s headquarters design studio in Dearborn, Michigan.
The man cracking the whip was J Mays, Ford’s global chief designer and chief creative officer, who reveals that Ford built 50 different models as his team finalized the design of the 2015 Mustang unveiled this week.