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Posts Tagged ‘jeep easter safari’

Jeep Goes Forward into the Past with Latest Moab Concepts

Seven concepts head out onto the trail.

by on Mar.30, 2017

The Jeep Switchback is meant to highlight the range of parts in the Mopar catalog.

Forget the Easter Bunny and all those chocolate eggs. If you’re an off-road fan, you know the real sign of spring comes with Jeep’s yearly trek out to Moab. And for the 51st annual Easter Jeep Safari, the Fiat Chrysler brand is blending together some future and some retro designs.

Among those looking forward into the past, the CJ66 pulls us back to the days of old by borrowing frame, body and components from a variety of different, classic CJ Jeeps – otherwise known as the Wrangler. The Grand One Concept, meanwhile, starts out as a 1993 Grand Cherokee before undergoing an extensive list of more modern modifications.

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“It’s truly a labor of love for the Jeep team to develop exciting, capable concept vehicles each year for Moab and the Easter Jeep Safari,” said Mike Manley, the head of Jeep Brand, as the seven new concepts were unveiled. “We look forward to the reaction and feedback from enthusiasts and our most loyal customers as these new Jeep concepts are put through their paces on the trails in Moab.”

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Jeep Ready to Rock at Safari with Seven Concepts

Annual collection of fans in Moab getting an assortment of options.

by on Mar.11, 2016

What happens when you squeeze a 707-horsepower Hellcat engine into a Jeep Wrangler? You get the Trailcat and just in time for the annual Easter Safari.

Jeep plans to continue building its reputation for building uniquely, capable vehicles by offering, with a big assist from Mopar, seven new concept vehicles for the annual Easter Safari in Moab, Utah.

“Every year, the Jeep team looks forward to pushing the limits with new, exciting and capable concept vehicles for our most loyal enthusiasts at the Easter Jeep Safari in Moab, where we receive a tremendous amount of valuable feedback,” said Mike Manley, head of Jeep Brand – FCA Global.

Picking up on the Trends!

The portfolio of concept vehicles for the Moab show Fiat Chrysler plans to develop a pickup truck for the Jeep brand. While it hasn’t been announced officially no one around FCA’s U.S. headquarters in Auburn Hills, Michigan, denies its coming. (more…)

Jeep Reveals Seven Concepts for the Moab Safari

Working prototypes could influence future models – including a possible Jeep pickup.

by on Mar.20, 2015

You're always close to home with the Jeep Grand Cherokee Overlander's pop-up tent.

As spring approaches, serious SUV fans get ready to hit the trails. And Jeep is offering up some ways to have a bit more fun and adventure with seven new concepts for the 49th Annual  Easter Jeep Safari in Moab, Utah.

Unlike the concept vehicles you’ll typically see at an auto show, these are real “runners,” largely based on existing Jeep products and using an array of parts and accessories already available in the Mopar parts catalog. Not surprisingly, one goal is to get loyal Jeep owners to customize their vehicles. But the Safari concepts also offer a hint of special editions to come. And one Wrangler prototype underscores Jeep’s serious interest in adding a pickup to its line-up.

Happy Trails to You!

“Jeep is the most accessorized vehicle” on the road, suggested Pietro Gorlier, President and CEO of Mopar, during a preview of the Easter Safari concepts. Mopar sold 1.2 million parts and accessories for the Jeep brand last year, and Gorlier noted that 98% of Wranglers on the road use at least one of those modifications.

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Jeep Invading Easter Safari in Utah with Modded 4x4s

Three Wranglers bring Cherokee siblings for first time.

by on Apr.11, 2014

Jeep Wrangler MOJO is one of the six concept vehicles developed by the Jeep and Mopar brands for the 48th Annual Moab Easter Jeep Safari.

Jeep is rolling into Moab, Utah, for the 48th annual Easter Jeep Safari with six new concept vehicles, including for the first time two Cherokees and a Grand Cherokee, for enthusiasts to pore over and give a thumbs up or down.

The three Wranglers, two Cherokees and one Grand Cherokee are laden with Jeep and Mopar accessories that are currently available as well as some that are in development.

On Top of the News!

The week-long event attracts Jeep enthusiasts across the country who spend their days crawling along several trails in the Red Rocks area of the southwest. The Jeep owners often modify their Jeep Wranglers extensively to meet their needs so it’s perfect spot for Jeep to get feedback on these developmental items. (more…)

Jeep Tackling Moab With Six Concept Utes

Concepts like the Trailhawk designed to make easy work of tough trails.

by on Mar.20, 2013

The Jeep Wrangler Slim is one of six new concepts heading to Moab for the annual Easter Safari.

Chrysler is heading into the annual Easter Jeep Safari, about to get underway in Moab, Utah, with a half dozen concept utes intended to show just how far Jeep and the Mopar parts division can stretch the brand for the thousands of enthusiasts drawn to the western wilderness.

The new concept vehicles include the Jeep Wrangler Flattop, which features 37-inch tires and a go-anywhere package, to the curiously named Jeep Wrangler Slim, which the maker says is designed for “affordable, extreme weekend fun.”

Your On- and Off-Road Source!

“We go to this extremely popular event in Moab each year to showcase the latest production vehicles from Jeep, as well as a host of new customization and personalization ideas. In doing so, we connect with and receive a tremendous amount of feedback from our most loyal customers,” said Mike Manley, the Jeep brand CEO, during a background session in the wilds of Chrysler headquarters in Auburn Hills, Michigan.

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