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Jeep Brings Video Game to Life With Wrangler Call of Duty

Special edition marks SUV’s role in new action movie.

by on Nov.08, 2011

Jeep will offer a limited-edition Wrangler based on the latest installment in the Call of Duty franchise.

Jeep is blurring the lines between fact and fiction, film and reality as it rolls out a special model marking its role in a film based on one of the videogame world’s most popular action titles.

It’ll be hard to tell which is which with the movie, Call of Duty Modern Warfare 3, the latest version of the videogame, a multimedia ad campaign all rolling out at the same time as Jeep’s new 2012 Wrangler Call of Duty: MW3 Special Edition rolls into showrooms.

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The limited-edition sport-ute is based on the Rubicon version of both the 2-door Wrangler and 4-door Wrangler Unlimited.

Prices start at $36,495 for the base ute, and jump to $40,070 for the CW3 version of the Unlimited.