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Hyundai Working Up 250-Mile EV

Move would more than double range of new Ioniq model.

by on Jul.15, 2016

Hyundai will offer three version of the Ioniq: a regular hybrid, a plug-in and a pure battery model.

The Hyundai Ioniq hasn’t even come to market yet, but some analysts are arguing it’s already out of date.

The purpose-built model is designed specifically to use any of three different battery-based drivelines: conventional hybrid, plug-in hybrid or pure battery-electric. The latter is designed to deliver about 110 miles per charge. That’s slightly more than the original Nissan Leaf or Ford Focus EV, but still well short of what Tesla is planning with the Model 3 – or the 200 mile range from the upcoming Chevrolet Bolt.

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But Hyundai apparently recognizes that “range anxiety” is a problem keeping lots of potential buyers out of the EV market and it intends to more than double what the Ioniq will initially offer before the end of the decade.

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Hyundai Aiming for #2 in Green Vehicle Market

Korean maker and partner Kia will launch 26 “eco” models by 2020.

by on May.25, 2016

The Hyundai Ioniq will be offered with hybrid, plug-in and EV versions.

Hyundai has big plans for the “eco” market, with the maker planning to introduce 26 new hybrid, plug-in, battery-electric and fuel-cell  vehicles between now and 2020, a blitz that begins with this year’s launch of the new Ioniq model.

The challenge, said the head of the Korean carmaker’s green car program, will be winning over motorists who’ve so far shown a reluctance to buy battery and hydrogen cars in large numbers. But, facing increasingly stringent emissions and mileage mandates, Hyundai – and its rivals – have no choice but to bring cleaner, more energy-efficient products to market, said executive Byung Ki Ahn.

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“We’re making a serious effort to be the number two producer of EVs and fuel-cell vehicles,” said Ahn, the director of the Eco-Vehicle Performance Development Group for Hyundai and partner Kia. “I don’t think we can beat Toyota right away.”

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Hyundai, Kia Implements New Sales Strategy for China

Makers launching low-cost sport-utes.

by on May.13, 2016

Hyundai hopes to take advantage of the demand for utility vehicles in the Chinese market.

Hyundai Motor and affiliate Kia Motors plan to launch three low-cost sport utility vehicles in China next year, according to reports from Asia, trying to take advantage of the country’s current thirst for SUVs and MPVs.

Like General Motors and Volkswagen, China has become the largest market for Korean car companies. Making cheaper models specifically designed for the Chinese market will represent a shift in strategy for the South Korean, who have generally relied on older models to satisfy the demands of consumers in China.

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However, the Chinese market is evolving rapidly and both American and European carmakers have brought new technology to vehicles to separate themselves from their competition. China’s own carmakers have become increasingly sophisticated meaning that their Korean counterparts need to follow that trend. (more…)

Hyundai Elantra Goes Eco

Turbo model delivers up to 40 mpg on highway.

by on May.12, 2016

The 2017 Hyundai Elantra Eco.

Traditionally one of the least environmentally focused brands, Hyundai has been making a major shift towards more eco-friendly products over the last few years, and the 2017 Hyundai Elantra Eco is the latest example.

The all-new trim level takes the fuel economy of the Korean carmaker’s compact model up a big notch, boosting fuel economy to as much as 40 miles per gallon on the highway, with an EPA-certified city rating of 32 mpg and a combined 35 mpg.

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Like other recent products, Hyundai has been putting more emphasis on things like performance, ride quality and refinement, but with the Elantra Eco, said product planning director Mike Evanoff, Hyundai “committed (itself) to delivering a compelling value proposition.”

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Hyundai Blitzing Market with 26 Green Machines

Korean maker aims to rival Toyota in alternative powertrain technology.

by on Apr.05, 2016

The Hyundai Ioniq makes its debut at the NY Auto Show. Hybrid, plug-in and EV versions will be offered.

When Hyundai pulled the wraps off its new Ioniq model last month, it offered three different alternative flavors: a conventional hybrid, a plug-in and a pure battery-electric version. But that’s just the beginning of the Korean carmaker’s green car push.

Within the next four years, Hyundai Motor Group – including both the Hyundai, Kia and Genesis brands – intends to flood the market with 26 green machines, including both battery and hydrogen-powered models.

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The move is a risky one, especially in light of current, low gas prices that could stay depressed for several more years. But if Hyundai can pull it off, only Toyota would offer more models using alternative powertrain technology.

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Genesis NY Concept Set to Become 3rd Sedan in New Luxury Brand’s Line-up

3-Series fighter will also spawn new SUV, sports coupe.

by on Mar.23, 2016

The Hyundai New York Concept will morph into a 3-Series fighter by early 2018 or sooner.

(c) 2016 TheDetroitBureau.com

When Hyundai rolled out its distinctive Vision-G Concept vehicle last summer it signaled changes afoot, something the Korean carmaker confirmed a few months later by announcing plans to spin off the all-new Genesis luxury division.

So, what to make of the equally eye-catching Genesis New York Concept making its debut, appropriately enough, in the Big Apple this week? Plenty. As TheDetroitBureau.com has learned from the proverbial “well-placed sources,” the new show car will morph into a production vehicle set to hit market sometime late in 2017 or early 2018.

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The production version, known internally as the IK, and set to be badged the Genesis G70, will be what one source described as “our (BMW) 3-Series fighter.” More importantly, the underlying platform will serve as the basis of at least two additional Hyundai models, including a compact crossover and a new sports coupe.

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Hyundai Brings Ioniq Platform to New York

South Korean maker looks to make impact on hybrid segment.

by on Mar.23, 2016

Hyundai's Ioniq hybrid, which made its world debut in Geneva, bowed before a U.S. audience at the New York Auto Show.

Introduced to the world at last month’s Geneva Motor Show, Hyundai’s Ioniq hybrid bowed on U.S. shores at the New York International Auto Show further cementing the company’s plans to take on the Toyota Prius in a battle for hybrid supremacy.

Hyundai calls its new hybrid an “eco-focused vehicle” and claims it is the first in the world to offer three distinct electrified powertrains on a single, dedicated vehicle platform.

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“Ioniq will attract an entirely new group of eco- and efficiency-oriented buyers in the U.S. market,” said Mike O’Brien, vice president of Corporate and Product Planning, Hyundai Motor America. (more…)

Hyundai Ioniq – From Low to No Emissions

Prius fighter will be offered with hybrid, plug-in and EV options

by on Mar.01, 2016

There'll be three separate versions of the new Hyundai Ioniq: hybrid, plug-in and EV.

When it comes to taking on the ever-popular Toyota Prius, Hyundai is pulling off the gloves.

Like Prius, the new Hyundai Ioniq that debuted today at the Geneva Motor Show also features its own, unique body, something that the Korean carmaker hopes will let it stand out from more traditional compact models. But unlike Toyota’s hybrid, the Ioniq will be offered in three distinctive “flavors,” a conventional hybrid, a plug-in and a pure battery-electric version, as well.

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“We are bringing a unique new approach to e-mobility,” said Jochen Sengpiehl, Vice President Marketing at Hyundai Motor Europe, “with no compromise on great design, driving pleasure and new connectivity features. And we’re making it accessible to more customers, further extending our product line-up.”

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Hyundai Blows Into Chicago with Updated Santa Fe, Santa Fe Sport SUVs

Korean carmakers aims to stay relevant in fast-moving SUV market.

by on Feb.11, 2016

Hyundai makes a number of changes to the 2017 Santa Fe line, including a new front fascia with a brushed-look grille and new headlamps.

By the millions, American motorists are migrating from conventional passenger cars to sport-utility vehicles and more car-like crossover models. And manufacturers are responding with a flood of new offerings.

So, it’s a challenge to keep existing models fresh and competitive – something Hyundai hopes to handle with the debut of updated versions of two key entries at the Chicago Auto Show. It boasts that the 2017 Santa Fe and smaller Santa Fe Sport models get not only a mid-cycle facelift but enhanced safety, convenience and connectivity features.

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Hyundai is so upbeat about the prospects for the 2017 updates it is planning to boost capacity, notably adding production of the Santa Fe Sport at its manufacturing plant in Montgomery, Alabama. But it is also readying a slew of new utility vehicles to take advantage of shifting market trends.

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First Drive: 2017 Hyundai Elantra

More technology, better ride equate to new competitor in compact car segment.

by on Feb.01, 2016

The 2017 Hyundai Elantra boasts improved handling and more technology in its latest iteration.

The buzz throughout the car business revolves around utility vehicles and trucks.

But compact cars remain one of the industry’s largest segments and Hyundai, the ambitious South Korean automaker, plans to intensify the competition with the new version of the popular Elantra with subtle and not so subtle improvements.

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The automaker is ramping up the availability of safety technology on the new compact, such as automatic braking, as well as connectivity services, such as Apple CarPlay. The focus on technology both for safety and fun should worry rivals like Honda and Toyota that have long dominated the segment. (more…)