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Hyundai Blitzing Market with 26 Green Machines

Korean maker aims to rival Toyota in alternative powertrain technology.

by on Apr.05, 2016

The Hyundai Ioniq makes its debut at the NY Auto Show. Hybrid, plug-in and EV versions will be offered.

When Hyundai pulled the wraps off its new Ioniq model last month, it offered three different alternative flavors: a conventional hybrid, a plug-in and a pure battery-electric version. But that’s just the beginning of the Korean carmaker’s green car push.

Within the next four years, Hyundai Motor Group – including both the Hyundai, Kia and Genesis brands – intends to flood the market with 26 green machines, including both battery and hydrogen-powered models.

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The move is a risky one, especially in light of current, low gas prices that could stay depressed for several more years. But if Hyundai can pull it off, only Toyota would offer more models using alternative powertrain technology.

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Genesis NY Concept Set to Become 3rd Sedan in New Luxury Brand’s Line-up

3-Series fighter will also spawn new SUV, sports coupe.

by on Mar.23, 2016

The Hyundai New York Concept will morph into a 3-Series fighter by early 2018 or sooner.

(c) 2016 TheDetroitBureau.com

When Hyundai rolled out its distinctive Vision-G Concept vehicle last summer it signaled changes afoot, something the Korean carmaker confirmed a few months later by announcing plans to spin off the all-new Genesis luxury division.

So, what to make of the equally eye-catching Genesis New York Concept making its debut, appropriately enough, in the Big Apple this week? Plenty. As TheDetroitBureau.com has learned from the proverbial “well-placed sources,” the new show car will morph into a production vehicle set to hit market sometime late in 2017 or early 2018.

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The production version, known internally as the IK, and set to be badged the Genesis G70, will be what one source described as “our (BMW) 3-Series fighter.” More importantly, the underlying platform will serve as the basis of at least two additional Hyundai models, including a compact crossover and a new sports coupe.

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Hyundai Brings Ioniq Platform to New York

South Korean maker looks to make impact on hybrid segment.

by on Mar.23, 2016

Hyundai's Ioniq hybrid, which made its world debut in Geneva, bowed before a U.S. audience at the New York Auto Show.

Introduced to the world at last month’s Geneva Motor Show, Hyundai’s Ioniq hybrid bowed on U.S. shores at the New York International Auto Show further cementing the company’s plans to take on the Toyota Prius in a battle for hybrid supremacy.

Hyundai calls its new hybrid an “eco-focused vehicle” and claims it is the first in the world to offer three distinct electrified powertrains on a single, dedicated vehicle platform.

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“Ioniq will attract an entirely new group of eco- and efficiency-oriented buyers in the U.S. market,” said Mike O’Brien, vice president of Corporate and Product Planning, Hyundai Motor America. (more…)

Hyundai Ioniq – From Low to No Emissions

Prius fighter will be offered with hybrid, plug-in and EV options

by on Mar.01, 2016

There'll be three separate versions of the new Hyundai Ioniq: hybrid, plug-in and EV.

When it comes to taking on the ever-popular Toyota Prius, Hyundai is pulling off the gloves.

Like Prius, the new Hyundai Ioniq that debuted today at the Geneva Motor Show also features its own, unique body, something that the Korean carmaker hopes will let it stand out from more traditional compact models. But unlike Toyota’s hybrid, the Ioniq will be offered in three distinctive “flavors,” a conventional hybrid, a plug-in and a pure battery-electric version, as well.

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“We are bringing a unique new approach to e-mobility,” said Jochen Sengpiehl, Vice President Marketing at Hyundai Motor Europe, “with no compromise on great design, driving pleasure and new connectivity features. And we’re making it accessible to more customers, further extending our product line-up.”

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Hyundai Blows Into Chicago with Updated Santa Fe, Santa Fe Sport SUVs

Korean carmakers aims to stay relevant in fast-moving SUV market.

by on Feb.11, 2016

Hyundai makes a number of changes to the 2017 Santa Fe line, including a new front fascia with a brushed-look grille and new headlamps.

By the millions, American motorists are migrating from conventional passenger cars to sport-utility vehicles and more car-like crossover models. And manufacturers are responding with a flood of new offerings.

So, it’s a challenge to keep existing models fresh and competitive – something Hyundai hopes to handle with the debut of updated versions of two key entries at the Chicago Auto Show. It boasts that the 2017 Santa Fe and smaller Santa Fe Sport models get not only a mid-cycle facelift but enhanced safety, convenience and connectivity features.

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Hyundai is so upbeat about the prospects for the 2017 updates it is planning to boost capacity, notably adding production of the Santa Fe Sport at its manufacturing plant in Montgomery, Alabama. But it is also readying a slew of new utility vehicles to take advantage of shifting market trends.

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First Drive: 2017 Hyundai Elantra

More technology, better ride equate to new competitor in compact car segment.

by on Feb.01, 2016

The 2017 Hyundai Elantra boasts improved handling and more technology in its latest iteration.

The buzz throughout the car business revolves around utility vehicles and trucks.

But compact cars remain one of the industry’s largest segments and Hyundai, the ambitious South Korean automaker, plans to intensify the competition with the new version of the popular Elantra with subtle and not so subtle improvements.

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The automaker is ramping up the availability of safety technology on the new compact, such as automatic braking, as well as connectivity services, such as Apple CarPlay. The focus on technology both for safety and fun should worry rivals like Honda and Toyota that have long dominated the segment. (more…)

Hyundai Set to Launch 1st Pickup, Flood of New SUVs

Official Santa Cruz announcement to come by April.

by on Jan.29, 2016

Hyundai won raves for the Santa Cruz concept, a car-based pickup unveiled in early 2015.

In a market increasingly dominated by pickups and utility vehicles, Hyundai is “out of whack,” with a car-dominated model mix, but that’s about to change, says the company’s top U.S. executive.

Sometime before April, the Korean carmaker is formally planning to announce it will build the well-received Santa Cruz pickup that debuted in concept form at the 2015 Detroit Auto Show. But it will be just one in a flurry of new crossover-based models for both the mainstream Hyundai and new Genesis luxury brands, officials have confirmed.

“We’re out of whack, a fish swimming upstream,” in the current environment, said Hyundai Motor America CEO Dave Zuchowski, noting that while truck models currently account for 58% of the U.S. vehicle market, they make up barely 27% of Hyundai’s American volume.

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And without getting more in line with market trends, Hyundai is beginning to see its steady growth begin to sputter, officials acknowledged during a media preview of the new Elantra sedan in San Diego.

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Toyota Snags Two More Sales Records

Corolla again dominates global sales.

by on Jan.25, 2016

Toyota completely redesigned the Corolla in 2014, aiming to shed its plain vanilla image.

While it has yet to release its final, 2015 results, Toyota is expected to retain its crown as the world’s best-selling automaker, a lead it has held since 2012. But the Japanese automaker has two other victories it can celebrate.

The Toyota Corolla was yet again the world’s best-selling vehicle in 2015, with buyers snapping up 1,339,024 of the compact model. That’s up 4.7% for the year, with the Corolla accounting for a whopping 1.5% of the global new vehicle market. It also marks the highest sales for any single vehicle in automotive history, according to tracking service Focus2Move.

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Despite the headaches it suffered as a result of the revelation last September that it had cheated on diesel emissions tests, Volkswagen managed to nudge its way into second place with the compact Golf line delivering a hefty 8.4% jump in sales for the year, at 1,041,279 vehicles sold worldwide.

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Honda’s Hydrogen-Powered Clarity to Cost $60,000

Japanese maker set to be third to market fuel-cell vehicle.

by on Jan.22, 2016

Honda revealed its Clarity fuel-cell vehicle in LA, and will put it into production later this year.

Honda’s new Clarity Fuel Cell sedan might be able to save the environment, but it’s likely to cut into the saving of customers who want to buy one.

The hydrogen car, set to reach U.S. showrooms “before the end of 2016,” will carry a sticker price of around $60,000, according to the Japanese maker, about $2,000 more than the Toyota Mirai fuel cell vehicle launched late last year. But, at $499 a month, the Clarity will go for the same lease rate as the Mirai and a hydrogen-powered version of Hyundai’s Tucson SUV.

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“The company will start by leasing vehicles and expects to move to retail sales with increased volumes and market coverage,” Honda said in a news release. Initially, it noted, the Clarity Fuel Cell sedan will be offered only in Los Angeles and Orange countries, and around San Francisco and the California capital of Sacramento.

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Feds, 18 Automakers Agree to Form Broad Consortium to Improve Auto Safety

First joint project to focus on cyber-security; concept modeled after successful aerospace effort.

by on Jan.15, 2016

U.S. Transportation Sec. Anthony Foxx, surrounded by industry leaders, at the news conference.

© 2016 TheDetroitBureau.com

In an unprecedented move, 18 global automakers have agreed to form a broad consortium aimed at not only developing advanced safety technology but also bringing it to a broad a range of consumers as quickly as possible.

The concept was modeled after a similar and successful program developed by the National Transportation Safety Board and Federal Aviation Administration to work with aerospace manufacturers like Boeing and Airbus.

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The first of what could become a wide range of projects is already underway, TheDetroitBureau.com has learned. The members of the new consortium agreed earlier this month to pool resources in an effort to thwart the threat of hackers. Cyber-security is considered a critical issue as the industry adds more digital technology to vehicles and works towards a collective goal of putting autonomous vehicles on the road.

The new safety consortium is a “strong start,” and a “new approach,” said Transportation Secretary Anthony Foxx, surrounded by senior executives from all 18 automakers.

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