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Hyundai Kona: First Look at New Subcompact SUV

Filling a gap in a fast-growing segment.

by on Jun.05, 2017

Hyundai teases the new 2018 Kona SUV.

Hyundai is set to fill an increasingly big gap in its small vehicle line-up with the upcoming launch of the Kona SUV.

With only two sport-utility vehicles in its line-up right now, the Korean carmaker has been leaving lots of potential business on the table for competitors with broader line-ups. The gap has been particularly noticeable at the low end where vehicles like the Nissan Juke and Honda HR-V have been building momentum in the U.S. and other markets.

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Hyundai officials have been hinting for several years about plans to close the gap and while several new SUV models may follow, the roll-out is set to begin early in the 2018 model-year with the arrival of the Kona. The South Korean maker is giving us a first good look at what’s coming with some teaser images that we’ve enhanced ever so slightly to bring more details out of the shadows.

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